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Five Skincare MUSTS For Your Thirties

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Your thirties can be a real in-between time for skincare; you’re probably not dealing with acne or sports anymore, and your party days are petering out, but you’re also not at that hardcore wrinkle-fighting stage yet, either. In fact, we often find from our customers that skin is neglected MOST when women hit their thirties for a number of reasons. There are, however, several things you should be doing if you want to reach your forties with skin which is still in good shape. Here’s a few of them:


If you’re in your thirties, there’s a good chance that ‘time spent in the sun’ revolves around watching the kids while they practice their divebombs in the pool, but distraction is no excuse and you should be taking extra time to ensure that your skin is adequately protected from the sun’s harmful rays. We say protect against the signs of ageing now so you won’t need to reverse them later. Elemis Liquid Layer SPF30 is a broad spectrum, water-resistant physical barrier sunscreen protects against sun’s harmful rays.


A mistake that many women make is thinking that they only need to moisturise their skin if it’s dry in the first place, but this simply isn’t true. All skin needs added moisture, and in fact oily skin is often that way because of an imbalance and lack of moisture making the skin over-produce Decleor 24 Hour Hydrating Light Cream is a light moisturiser which offers 24hr hydration and protection to all skin types.


Something we see really often here at Pure Beauty is women who only start to use anti-ageing products once the signs of ageing have already started, but in fact using them preemptively is so much more advantageous as they can stop ageing in it’s tracks. Opting for products containing hyaluronic acid like Dermalogica Antioxidant HydraMist with its intense hydration and flash-firming properties will help you to look younger for longer.


Many women use an all-over facial moisturiser (probably because they’re short on time) and totally forget about their eyes, but this is a mistake. The skin around the eyes is delicate and prone to collagen loss, which means it’s usually the first place to age. Treat yourself to a tube of Dermalogica Stress Positive Eye Lift which will help to remove all signs of stress and tiredness, keeping the skin around your eyes in top condition.


Changing hormones and the ageing process can mean that your skin starts to change in your thirties, maybe feeling a little more delicate than before. Exfoliation is an important step in your skincare routine but once you hit your thirties you should try to only do it at night. Skin goes into repair-mode as we sleep, so exfoliating away all the dead skin cells before your skin repairs itself at night will give you the best chance of waking up with a brighter complexion. Dermalogica Gentle Cream Exfoliant is a gentle exfoliator, suitable for most skin types.