Answering Some Common Skincare Questions

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We’re always happy to answer questions when our clients and customers ask for our expertise, and we often have the same questions asked time and again by different people. That’s why, we thought it would be a good idea to put together a post containing some of the most common questions we get asked, to help all of our readers:

Where in my daily routine should I use a clay mask?

Well, this question is quite simple – you shouldn’t! Obviously, we love clay masks, but they don’t need to be used on a daily basis by anyone, even those of us with the oiliest skin. We recommend using a clay mask once a week as a treat for your skin to help balance oil and calm redness, but any more than this and you could dry your skin out too much.

Do I need to moisturise if I have oily skin?

YES! People with oily skin often make the mistake of thinking that they don’t need to moisturise, but actually, excess oil production is actually a rebound effect caused by dry skin. Dermalogica Matte Moisturiser SPF15 will balance the oiliness of your skin while adding a healthy dose of moisture, and will even protect your skin against the sun.

I like in the UK, the sun is a rare treat – do I really need SPF every day?

So many people in the UK fail to wear daily sun protection because they think the sun isn’t strong enough here to affect their skin, but this couldn’t be further from the truth. The UK sun is more than strong enough to damage your skin so using something like Decleor Anti-Pollution Hydrating Fluid SPF30 will give you sun the protection it needs.

What is my skin type?

The best person to determine your skin type is you and no-one knows your skin as well as you do. It’s a pretty simple process to work out if your skin is dry, oily, sensitive or a combination of several skin types. Our blog post will help you to decide what your skin type is, to allow you to buy the best products for your skin.

What can I do to brighten my skin?

Dull, lifeless skin is one of the most common complaints of our customers, and it’s something that often takes a combination of products to improve. One of the best pieces of advice that we can give is to invest in the Dermalogica PowerBright TRx Treatment Kit, which contains a selection of miniature products to brighten the skin and improve skin tone, so you can see if they work for you before buying the full-size products.

Add a serum into your beauty routine

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Cleanse, tone and moisturise is our mantra when it comes to beauty routines, but we think there is a place for a serum in there too.

Yes, it is another product for your bathroom, and they aren’t always cheap, but adding a serum into the mix could be worth it.

Just to get things straight, a serum is a skin care product you apply to your skin after cleansing but before moisturising to help tackle specific concerns such as fine lines, brightness, acne or hydration.

At Pure Beauty, we sell a range of serums across the skin type ranges and are sure we have something that will work for you.

Let’s start with one of our summer favourites, the Dermalogica C-12 Pure Bright Serum. This is a potent skin brightening serum that really helps with pesky hyperpigmentation and uneven tone. Used morning and evening, the blend of Oligopeptides, Rice derived Phytic Acid, Zinc Glycinate and Algae work on the pigmentation imbalance that can become more problematic when the sun shines and UV rays hit the skin. The silky cream is quickly absorbed into the skin, leaving the perfect base for your moisturiser and as well as brightening the skin, it will also help minimise discoloration and improve clarity

Next we want to talk about the Elemis Hydra-Boost Serum. This clinically proven hydrating serum provides all day moisturisation for thirsty skin. Quinic and Hyaluronic Acid plus Dhatelo Oil have been blended with Myrtle, which is super-rich in anti-oxidant phenolic compounds, and together they help maintain natural defence systems. Simply apply to cleansed skin before you moisturise and watch your skin come to life once again.

If you really need to rebuild and revitalise your skin, we would suggest trying out the outstanding Jan Marini Age Intervention Peptide Extreme. We love this concentrated blend of antioxidants, hydrators, peptides and soothing agents which not only deal with dreaded wrinkles, but also get to work on uneven texture and redness. Used morning and night, this luxe product will really make a difference to the look and feel of your skin making it appear firmer and more radiant thanks to the increased production of collagen and elastin.

If dryness is your bug bear, look no further than the Dermalogica Phyto Replenish Oil. This remarkable next-generation, daily-use treatment oil works on three levels:

Phytoactives from Camellia and Tamanu oils help restore the skin’s natural barrier.
Orchid Flower and Chia Seed Oil smooth dehydration lines and lock in moisture.
Sunflower, Rice Bran and Rosemary extracts create a shield against free radical damage.

The results are a dewy, glowing complexion free of the tightness and irritation dehydration can cause.

For a real face lifting effect, without going anywhere near a surgeon, the Elemis Pro-Collagen Quartz Lift Serum is perfect. Created from concentrated Padina Pavonica, Rhodochrosite, Quartz and Argan Oil, this special serum forms a network of proteins which deliver an immediate tightening effect to the skin. Organic Seaweed binds moisture in the epidermis so your skin feels firm and strengthened and because fine lines and wrinkles are smoothed, your look more youthful. For best results, use morning and night together with the Elemis Pro-Collagen Marine Cream and Elemis Pro-Collagen Oxygenating Night Cream.

If you would like more information about serums or if you would like to try a sample, get in touch today and we would love to help.

Team Pure-Beauty