Look after your eyes the Pure Beauty way

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active, algae, amino acid complex, anti-ageing formula, anti-inflammatory properties, Baikal Skullcap Root Extract, Blue Flower Linseed, brightens, brighter, busy, chamomile and arnica, Christmas parties, combo, cooling applicator, cooling cream-gel, cornflower water, dark circles, decleor, Decleor Jasmine Eye Cream, delicate skin, dermalogica, Dermalogica Stress Positive Eye Lift, dry, Elemis, Elemis Pro-Collagen Advanced Eye Treatment, Elemis Pro-Collagen Hydra-Gel Eye Masks, Elemis Pro-Radiance Illuminating Eye Balm, energise, eye contour area, Eyes, face, fans, fatigue, fine lines, fragile, gel, gentle formula, healthier, hyaluronic acid, hydrate, hydration, ideas, illuminating, improving skin tone a, jasmin, life, lightweight, look, lush, magic mix, make-up, moisture, moisturising eye balm, Mother Nature, nourishes, Omega-rich apricot oil, Padina Pavonica, party, plankton extract, protective barrier, puffiness, refreshes, sea water extracts, skin, smoothed, sparkle, Stimulating caffeine, stressed, supports, targets, tired, tired eyes, TLC, under-eye luminosity, Vitamins B3 and CG, wild indigo, winter, wrinkles, youthful

We are often so busy making sure our faces are cared for, that our eyes are left out of the picture. During the winter the delicate skin around your eyes needs a little more TLC than usual, and we have some ideas that could earn you life your look.

If the Christmas parties have started, the Elemis Pro-Radiance Illuminating Eye Balm could be what you need. This lush, illuminating, moisturising eye balm brightens and refreshes tired eyes and can make you sparkle. Soothing chamomile and arnica help reduce the appearance of dark circles which can get worse when we party too hard. Omega-rich apricot oil nourishes the eye contour area and thanks to the cooling applicator, you can use underneath or on top of make-up.

We are big fans of the Decleor Hydra Floral Ever Fresh Hydrating Wide-Open Eye Gel and for good reason. This lightweight, anti-ageing formula creates a youthful look and thanks to cornflower water and baikal skullcap root extract, fatigue is minimised, puffiness is eased, and those fine lines are smoothed away. The gentle formula also acts as a protective barrier so you have a brighter, healthier and younger looking appearance, however tired you might be.

There is no doubt that this time of year is busy, and that’s where the Dermalogica Stress Positive Eye Lift comes into play. This active, cooling cream-gel works with your skin to brighten and energise the eye area, and with sea water extracts and algae added into the magic mix, puffiness and dark circles are gone. One key ingredient is wild indigo that brings anti-inflammatory properties to the table and helps brighten skin by increasing under-eye luminosity, improving skin tone and reducing those pesky dark circles. Mother Nature at her very best, and you at your best too.

For something a little extra, you could consider the Elemis Pro-Collagen Advanced Eye Treatment that targets the fine lines and wrinkles which seem to look worse when you are tired and stressed. Super active padina pavonica and blue flower linseed help tone and firm, whilst a clever amino acid complex locks in moisture. This cool combo supports fragile skin without overloading it and is worth a try.

A real tiredness winner is the Decleor Jasmine Eye Cream that leaves your skin luminous and radiant. Jasmin fights wrinkles and lack of radiance all day long so you are left looking so much brighter. Stimulating caffeine, vitamins B3 and CG plus orange pigments help with drainage and your entire eye area is given a much-needed boost.

If time is on your side, we would suggest using the Elemis Pro-Collagen Hydra-Gel Eye Masks once or twice a week. Packed with plankton extract, padina pavonica and chlorella, these magic masks have an instant skin-tightening effect. To ensure your skin is left looking fantastic, hyaluronic acid has been added to gently, but effectively hydrate the fragile eye area. Put on for 20 minutes, lie back and relax and when you take the mask off, you will be left with visibly smoother, intensely moisturised, happy eyes.

If would like some expert eye guidance, get in touch and we would love to help.

Team Pure Beauty

Five Tips to Stop Your Under-Eye Area from Ageing You Prematurely

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crows feet, damage, dark circles, dehydration, Dermalogica Age Reversal Eye Complex, Dermalogica Stress Positive Eye Lift, Dermalogica UltraCalming™ Mist, discomfort, energises, hyperpigmentation, inflammation, lipid barrier breakdown, mineral powder, puffiness, recover, signs of ageing, skin, skin sensitivity, under eye bags, wrinkles

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Under-eye bags are something which can affect people of all ages, skin tones and skin types and can be dealt with using various products. However, when you’re prone to under eye bags AND the signs of ageing have started to appear, it can be trickier to deal with as the skin becomes paper. We’ve put together five tips to help stop your under eye area from making you look old before your time.

Don’t Over-Conceal

There are plenty of color correcting concealers which can help to mask the appearance of dark circles. However, once your skin starts to thin with age, adding heavy concealer to your under eye can drag the whole area down, making it look far worse. Opt for a mineral powder instead, which will give buildable coverage without the weight.

Use a Tightener

Using a product to tighten the skin under the eye will not only reduce the appearance of fine lines, but it will also help to minimise the size of your eye bags in the process. Dermalogica Age Reversal Eye Complex will help with eye are concerns such as wrinkles, crows feet, puffiness, dark circles due to hyperpigmentation and skin sensitivity due to dehydration.

Get Cool

Using something cooling on the area under your eyes is a simple way to reduce both dark circles and puffiness. An old-fashioned method is to refrigerate two teaspoons and place them over the eyes – if you haven’t got time for this, we recommend Dermalogica UltraCalming Mist which quickly relieves inflammation and discomfort, helping skin recover from damage and lipid barrier breakdown.

Hydrate, hydrate, hydrate!

Fine lines and wrinkles are usually massively exacerbated by dryness, so it stands to reason that adding moisture will help. Additionally, sweeping massage gestures from the inner corner of the eye to the outer is a good way to reduce accumulated fluid from the puffy under eye area, so applying Dermalogica Age Reversal Eye Complex with self-massage will help with both issues.

Pack a Punch

Sometimes, you need to just reach for the most powerful product you can find to hit all of the issues at once and in this case, Dermalogica Stress Positive Eye Lift is the product you need. It’s a high-performance eye treatment and masque that energises skin to reduce visible signs of ageing, dark circles and puffiness, all in one powerful treatment.

What’s in the Exclusive Dermalogica Ath-Leisure Gift Bag?

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50ml Dermalogica Multi-Active Toner, absorb, added bonus, all skin types, Arnica, Artic Algae, £70, Balm Mint, basket, brightens your skin, Broad-Spectrum UVA and UVB protection, chalky, cooling massage applicator, customers, dark circles, Dermalogica Skin Perfect Primer SPF30, Dermalogica Stress Positive Eye Lift, desk, dewy looking finish, dry, earth minerals, energises, enhancing luminosity, even out skin texture, fine lines, flawless, free gift, go to beauty products, great service, gym bag, high-performance eye treatment, hyaluronic acid, lavender, loyalty, massage, moisturiser, natural day time look, neutral tint, Pearl Powder, pesky bags, prematurely ageing skin, primer, radiance, sea water, shopping, skin tone, skin-repairing Aloe, soy protein, sticky, tissue, titanium dioxide, under-eye luminosity, Velvety silicones, visible signs of stress, Wild Indigo Seed Extract, work, wrinkles, Zinc Oxide

At Pure-Beauty we pride ourselves not only on selling some of the best products in the world and offering great service, but also treating our customers in return for their loyalty.

At the moment, when you spend over £70 on Dermalogica Products in one shopping session, we will send you a free, exclusive Dermalogica Ath-Leisure gift bag.

We know you have your go to beauty products already, so we thought we would look inside the gift bag and tell you what could be coming your way for free if you take advantage of this fantastic offer.

For starters you will get a 50ml Dermalogica Multi-Active Toner that is perfect for your gym bag or in your desk at work. Made from a blend of skin-repairing Aloe as well as soothing Lavender, Balm Mint and Arnica this toner is free from artificial fragrances and colours which means it can be used on all skin types. Simply spray onto your face and neck after cleansing and your skill will feel hydrated and soft and will be ready to really absorb your moisturiser.

This free gift will give you the chance to try out the stunning Dermalogica Stress Positive Eye Lift. This high-performance eye treatment doubles as a masque and however you use it, it energises the skin and helps to reduce the visible signs of stress. Wild Indigo Seed Extract brightens the skin by increasing under-eye luminosity, improving skin tone and it also helps deal with dark circles – we like that! Sea Water and Artic Algae deal with those pesky bags and wrinkles while Hyaluronic Acid deals with hydration so you have happy eyes once again! Simply apply generously around the eye area using the fab, cooling massage applicator, leave on for around five minutes and either massage in any excess product after that time or gently remove with a clean tissue.

At Pure Beauty we love the Dermalogica Skin Perfect Primer SPF30 and are so pleased it is a part of this free gift because it means you get to see how good it is too. Perfect for drier or prematurely-ageing skin, this is a real ‘go to’ primer if you want a flawless, dewy looking finish. Helping to smooth away fine lines, this product brightens your skin and prepares it for your make-up, if you are going to wear it . Velvety silicones have been mixed with Soy Protein which together help to even out skin texture so your face looks and feels smooth. Pearl Powder and earth minerals offer a neutral tint that further helps skin tone as well as enhancing luminosity and radiance. In addition, Titanium Dioxide and Zinc Oxide give you Broad-Spectrum UVA and UVB protection but this doesn’t leave your skin dry, sticky or chalky, which has to be an added bonus? You can wear this over your toner and moisturiser for a natural day time look or use it under make-up for a really professional finish, but either way we think you will be so impressed by the results you will be using it on a regular basis.

So, what are you waiting for? Go fill up your basket and wait for your free goodies to hit your doorstep!

For details about this offer, as well and terms and conditions, go to the website, and we are of course always happy to help with more information so you can make the right choices for your skin.

Team Pure-Beauty

Are Your Intolerances Affecting Your Face?

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acid reflux, appearance, bacteria, biome, bloating, body, carbs, chicken skin, chin, complexion, dairy, dairy alternative, dark circles, Decleor Anti-Dark Circle Multi-Brightening Eye Care, Dermalogica Breakout Control, Dermalogica MultiVitamin Power Firm, Dermalogica Stress Positive Eye Lift, digestive discomfort, dry, Elemis Body Detox Skin Brush, Eyes, face, food, gluten, gut, inflammatory, intolerance, Keratosis pilaris, loose skin, pimples, puffiness, rough, skin, spots, sugar, tighten, wheat

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There are many food intolerances which affect people and it’s a common misconception that the effects of these intolerances are mainly gastric. It is, however, normal for certain intolerances to affect your complexion and there are specific ways that each one can affect you. Today, we’re looking at some of the most common intolerances and the effects that they can have on your face.

Sugar

Sugar is in just about everything these days because it’s cheap and makes things taste better (and makes foods more addictive), but it can really mess up your gut biome and this in turn can have an effect on your skin. If your system is sensitive to sugar, the bacteria which live in your gut can go a little bit haywire, causing dry patches and pimples on your forehead, bags under the eyes, a lack of tautness in the skin and even thinning skin. Obviously, cutting out sugar (or at least cutting down) is a must, but Dermalogica Stress Positive Eye Lift can also drastically improve the appearance of eye bags, while Dermalogica Multivitamin Power Firm will help to tighten loose skin.

Dairy

Dairy intolerances are really comon and many people report uncomfortable bloating, digestive issues and acid reflux, but it can also cause an inflammatory response in other parts of the body. This means that you could end up with puffiness in the face, as well as dark circles under the eyes and even pimples on the chin. After switching to a dairy alternative, use Dermalogica Breakout Control to deal with the spots and Decleor Anti-Dark Circle Multi-Brightening Eye Care to brighten the eye area.

Gluten

Gluten can be a hard one to avoid, especially if you’re keen on carbs, but a gluten intolerance can have an impact on the whole body. In terms of your skin, one of the most common signs of a gluten intolerance is keratosis pilaris, a rough, chicken-skin effect which affects the skin on your arms, thighs and occasionally your abdomen. We highly recommend using Elemis Body Detox Skin Brush to brush the whole body before bathing or showering which will help to reduce the rough appearance of the skin and help to stop extra skin cells from forming around the existing problem areas.

Five Skincare MUSTS For Your Thirties

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30’s, ageing, anti ageing, brighter, broad spectrum, cells, cream, dead cells, Decleor 24 Hour Hydrating Light Cream, delicate, Dermalogica Antioxidant HydraMist, Dermalogica Gentle Cream Exfoliant, Dermalogica Stress Positive Eye Lift, Elemis Liquid Layer SPF30, exfoliate, exfoliating, Eyes, firming, flash-firming, hyaluronic acid, hydration, imbalance, moisture, moisturise, moisturiser, night, oily, protection, repair, repair-mode, sensitive, skincare, SPF, stress, sun, thirties, tiredness

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Your thirties can be a real in-between time for skincare; you’re probably not dealing with acne or sports anymore, and your party days are petering out, but you’re also not at that hardcore wrinkle-fighting stage yet, either. In fact, we often find from our customers that skin is neglected MOST when women hit their thirties for a number of reasons. There are, however, several things you should be doing if you want to reach your forties with skin which is still in good shape. Here’s a few of them:

NEVER MISS SUNSCREEN

If you’re in your thirties, there’s a good chance that ‘time spent in the sun’ revolves around watching the kids while they practice their divebombs in the pool, but distraction is no excuse and you should be taking extra time to ensure that your skin is adequately protected from the sun’s harmful rays. We say protect against the signs of ageing now so you won’t need to reverse them later. Elemis Liquid Layer SPF30 is a broad spectrum, water-resistant physical barrier sunscreen protects against sun’s harmful rays.

ADD MORE MOISTURE

A mistake that many women make is thinking that they only need to moisturise their skin if it’s dry in the first place, but this simply isn’t true. All skin needs added moisture, and in fact oily skin is often that way because of an imbalance and lack of moisture making the skin over-produce Decleor 24 Hour Hydrating Light Cream is a light moisturiser which offers 24hr hydration and protection to all skin types.

THINK ABOUT ANTI AGEING

Something we see really often here at Pure Beauty is women who only start to use anti-ageing products once the signs of ageing have already started, but in fact using them preemptively is so much more advantageous as they can stop ageing in it’s tracks. Opting for products containing hyaluronic acid like Dermalogica Antioxidant HydraMist with its intense hydration and flash-firming properties will help you to look younger for longer.

DON’T FORGET YOUR EYES

Many women use an all-over facial moisturiser (probably because they’re short on time) and totally forget about their eyes, but this is a mistake. The skin around the eyes is delicate and prone to collagen loss, which means it’s usually the first place to age. Treat yourself to a tube of Dermalogica Stress Positive Eye Lift which will help to remove all signs of stress and tiredness, keeping the skin around your eyes in top condition.

EXFOLIATE AT NIGHT

Changing hormones and the ageing process can mean that your skin starts to change in your thirties, maybe feeling a little more delicate than before. Exfoliation is an important step in your skincare routine but once you hit your thirties you should try to only do it at night. Skin goes into repair-mode as we sleep, so exfoliating away all the dead skin cells before your skin repairs itself at night will give you the best chance of waking up with a brighter complexion. Dermalogica Gentle Cream Exfoliant is a gentle exfoliator, suitable for most skin types.