Look and feel cool this summer with the right clothes

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animal prints, beach, bikini bottoms, black capri pants, black dress, blanket, Body con dresses, breathe, cami, capsule wardrobe, chic, classic, classy, comfort, cotton shirts, crisp, day time dress, denim, dresses, exfoliate, fantastic outfits, feel, fitted t-shirts, floaty, florals, foundation, gold accessories, good quality sunscreen, heat, hot pants, jeans, kaftans, leg-lengthening wedges, light jacket, lightweight, limbs, look, lose, love, midi dresses, monochrome mixes, navy city shorts, navy vest, office, oversize shirt, pale, party, party dresses, patchy, pins, relaxed, rule of thumb, sharp, shave, shorts, smart look, statement necklace, style, summer, super short denim cut-offs, tailored shorts, tee, tube, wardrobe staple, wax, weather, weekend, white, work

While we love the sunshine, as the temperatures rise, it can be tricky to know what to wear so you look, and feel, cool wherever you are.

Pretty dresses and crop tops are great for keeping the heat at bay, but while they work at the weekend, they might not do the job in the boardroom. The general rule of thumb is that if it works for the beach, it probably won’t be right for the office.

We have had a look at how you can look and feel cool this summer whatever you are doing, wherever you are doing it.

Cut down on denim
We know that denim is a wardrobe staple, but standard jeans, dresses and even skirts can make you feel as if you are wrapped in a blanket and your limbs will struggle to breathe. If you like the comfort of denim but not the heaviness, go for a lightweight, pale option that you can match with a navy vest and pretty pumps and you’ll have an effortlessly chic, cool look in moments.

Make shorts work for you
Let’s get this out of the way – hot pants, super short denim cut-offs and bikini bottoms are great for the beach and pool, but when it comes to going to work or the shops, we would suggest a slightly longer length. If you want a sharp, smart look, the answer is tailored shorts with a signature tee tucked in and leg-lengthening wedges.

Trash the tights
Yes, some people hate their legs so much that they will still wear tights in summer. You don’t need to! OK, they might be pale and patchy but if you exfoliate, shave or wax and apply a gentle tanning product, you will soon love your pins.

Create a capsule wardrobe
This sounds a little structured, but if you get the basics right you are on the way to winning when it comes to the cool stakes. We all have our own style but crisp, cotton shirts, fitted t-shirts, midi dresses, decent underwear, shorts and flat sandals are a good starting point. You can then add a light jacket, statement necklace and bold bag and dress things up and down to match the weather and occasion.

Keep it lose
Body con dresses look might be on trend, but if you are on the tube or in the bank queue, you are going to feel hot and sticky. Yes, wear those fantastic outfits when you party, but for the day time you might want to go for something that is more relaxed and floaty as this can keep you cool and save those embarrassing underarm marks.

Think about neutrals
You might think that when summer comes you need to ditch everything else and only wear white, but this isn’t the case. A classic black dress and gold accessories, navy city shorts and a fresh white tee, or black capri pants and a fitted short-sleeved shirt, all look fantastic, classic and classy and will show off your tan perfectly.

Grab a kaftan
Kaftans aren’t just for the beach; they can actually work well as a day time dress or oversized shirt. We would suggest you go for monochrome mixes, animal prints or florals but one word of warning – if they are see-through wear a cami to save blushes.

Add in sunscreen
Even if there are clouds in the sky, the sun’s rays can still get through and burn your skin. Whatever else you wear, please make sure you apply a good quality sunscreen before you go out in the sun. It’s it key to also use a facial sunscreen and if you don’t want to overdo the foundation, try a tinted moisturiser instead for the summer months.

Team Pure-Beauty

Reinvent your wardrobe this spring

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Accessories, adore, Alice bands, animal print tote, assess, bags, basic repairs, bed, belts, best, broken, bunching, bursting at the seams, buying, charity shops, chuck, click to buy, closer look, cobbler, colour, conscious, creasing, damaged strap, dresses, dressing, drooping hem, dry cleaners, elongate, fashion, feedback, flashing the cash, friends, goodies ], haul, heels, hit, hot, ideas, inspired, items, jeans, jewellery, kudos, landfill, legs, magazines, missing button, neon slider, new, new looks, online sites, polished, pre-loved bargains, prevent, problem, re-hang, reinvent, rework, save space, scarves, scrunchies, season, sell, shine, shoes, social media, social media feeds, solved, sort it, spark, sportswear, style, swap, tee, throw away, vintage stores, wear, well-loved items, well-stocked wardrobe, wire hangers, work harder

If you already have a well-stocked wardrobe and want to be more conscious of what you are buying, we have had a look at how you can rework what you have rather than always flashing the cash or hitting click to buy to get that hit.

Be inspired
Before you do anything, look at what’s hot on the fashion front at the moment as this can really inspire you to take a closer look at your clothes and see how they could work harder for you. Social media feeds and magazines are a great way to asses which looks are in, and the ones that are out as this can spark ideas, and before you know it, you are dressing in a whole new way.

Sort it out
If your wardrobes are bursting at the seams, it could mean that you can’t actually see what you do have to wear so end up in the same jeans and tee day after day. Take everything out of the wardrobes, put it all on your bed and re-hang everything you want to keep on wire hangers as these save space and prevent items from bunching and creasing. You can make it easy to navigate your clothes if you sort by style, colour and season and when you have done this you will have a better idea of what goes with what, and new looks can be created.

Mend it
If you have well-loved items that you still adore but are broken – mend them, don’t chuck them! A damaged strap, missing button or drooping hem can stop you from wearing something, so get it fixed and the problem is solved. If you can’t do it yourself, many dry cleaners offer basic repairs and if it’s heels that need a helping hand, head to the cobbler.

Sell or swap
Before you throw away the clothes that didn’t make the cut, think about selling or swapping them so someone else can love them. This a great time to call on friends to give you some feedback on your clothes and style and they may want to take what isn’t working for you, off your hands, and you could be in for a haul of goodies from them in return. Also remember that online sites, social media, vintage stores and charity shops are perfect homes for pre-loved bargains and it is so much better to keep a garment alive, than sending it to the landfill.

Breath in new life
We all know that accessories can give a favourite look a new lease of life, so this is the time to get out those bags, belts, jewellery and shoes and have a play around. Alice bands, scrunchies and scarves can give a special lift, caps come into play with sportswear and an animal print tote or neon slider will automatically give you style kudos.

Just wear it
Once you have done all the hard work, make sure you wear the items you have kept. Don’t keep things for best, wear dresses that make you feel special, jeans that elongate your legs, and if you have polished those shoes, put them on your feet and shine, baby!

What we would say, is don’t try to reinvent your entire wardrobe in one go. If you can breathe life into three pieces, that’s a great start, and the rest will follow.

Team Pure Beauty

How to update your clothes, rather than throw them away

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biker jacket, boots, brush, buff, buttons, carbon footprint, charity shop, clashing prints, contrasting colours, dresses, Facebook, fitted top, flared jeans, flat pumps, flattering silhouette, gap, handbags, heels, hems, hoodie, jackets, jeans, jewellery, joggers and sweatshirts, jumpers, lace vest, layering, leather, leopard print cardigan, likes, long-sleeved t-shirt, midi dress, money-making side hustle, needle and thread, new clothes, on-trend edge, outfit, palazzo pants, professional bra fitting, rag, season, sewing machine, shape-wear, shirts, shoes, slouchy sweater, sustainability, thick knit, throw away fashion, transform, underwear, update, wardrobe, warm, white trainers

It is super easy to buy new clothes all the time because the prices are so low, but throw away fashion won’t do the environment any good, even if it does increase your Facebook likes. We have been looking at how you can update and transform the contents of your wardrobe, without adding to your carbon footprint.

Find a tailor
We understand that you want to look your best, so why not get changes made to the clothes you love so they look really fantastic? Adding darts to shirts and jackets, taking up hems and swapping buttons are all small things that can have a big impact. If you are a dab hand with a needle and thread, or have a sewing machine, you can make these changes yourself and you never know, it could turn into a money-making side hustle for you too.

Fitted, not baggy
OK, we know there are some days when you want to kick back in your joggers and sweatshirts, but most of us look better when our clothes fit us well. If you love palazzo pants, then add a fitted top and heels to give you a smart look, and pair those flared jeans with a long-sleeved t-shirt, leopard print cardigan and white trainers, for a casual look, with an on-trend edge?

New polish, not new shoes
It is amazing how a tin of polish can make a massive difference to your shoes, boots and even handbags. Use a clean brush to apply the polish, then buff up the leather with a rag (cut up and an old t-shirt, if we are thinking of sustainability) and watch your beloved possessions come back to life, and sparkle in a whole new light.

Think about underwear
Maybe you don’t need a lot of new clothes, you just need some decent underwear that works with, rather than against, your body. Shape-wear will instantly make your clothes feel better and create a flattering silhouette, and with a wide range of options out there, you are bound to find something that’s right for you. In the same vein, why not have a professional bra fitting and see the difference the right bra will make to your t-shirts, dresses and jumpers.

Layer it up
Layering isn’t just a way to keep you warm, it is also a really easy way to breathe life into your existing wardrobe. Putting a thick knit over a midi dress, wearing a lace vest under a slouchy sweater, and bringing dungarees to life with a Breton t-shirt are all ways to change an outfit in an instant. Think about creating new looks with contrasting colours and clashing prints and rather than one big coat, layering a biker jacket with a hoodie is an easy look that will take you from one season to another.

Mix and match
Mixing and matching your clothes will make them work harder for you, so don’t keep anything for best. That beautiful dress you wore to a wedding, can be made casual with a fitted jacket and flat pumps, jeans can instantly be made stylish with heels and a silk shirt, and remember that jewellery can brighten up anything, so don’t leave it in the box gathering dust.

If there are items you don’t need anymore, take them to the charity shop which can also be your first port of call if you have a gap in your wardrobe, but don’t want to buy brand new.

Team Pure Beauty

How to winter proof your wardrobe

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a soft knit, ASOS, automobiles, ballet pumps, black, budget, camel, chill, chunky kint, coldest day, colours, cosy scarf, current fashions, cute, dresses, faux fur, flares, frost bite, heels, Hunter, indigo, insulation, investing, leggings, Long and short sleeved t-shirts, Long sleeves, meal, midi styles, moon boots, Mother Nature, navy, on trend, osiest clothes, Parker, planes, pompoms, pretty cardigan, puffa, quirky options, rips, roll neck, shirts, silk blouse, skinnies, snow boots, soft, statement coat, stretchy fabrics, sweatshirt, thick blanket style scarf, thicker materials, tights, toasty, toes, top end, trainers, trains, Uggs, UK, wardrobe, warm, weekend, wellies, white stuff, wind, winter, winter saviours, woollen, wow factor, wrap up

The UK saw its coldest temperatures of the winter last week, and don’t we know it. As well as the white stuff causing chaos for planes, trains and automobiles almost everywhere, it also made us dig out our cosiest clothes in an attempt to keep warm and stave off the frost bite.

Yes, as a nation we do love to make a meal out of the weather, but with a good couple of months until spring rears its pretty head, we would say its time to get with the programme and make sure your wardrobe can deal with all that Mother Nature might throw at you.

Bring on the boots
Sorry to break it to you, but ballet pumps and heels will not help you get through the snow, this is where moon boots and wellies come in. There are some really funky options out there from the likes of Hunter, and ASOS is jam-packed with cute, quirky options that will ensure you look totally on trend and your toes stay toasty.

Dress it up
Just because it’s winter, it doesn’t mean you can’t wear dresses. A dress is a must-have for colder days and the trick is to go for thicker materials, midi styles, long sleeves and a high neck. Match dresses with boots and a roll neck for the office, and to make this look work for the weekend, a soft knit and trainers tick all the boxes.

Get the right jeans
Winter isn’t the time for flares or rips if you want to keep warm, so we suggest going for skinnies. Wear them casually with a sweatshirt and trainers, go for a silk blouse and heels for a night out, and you tuck them into snow boots and still look great. We would suggest going for black or indigo and if it is really cold, put a pair of leggings or tights on underneath for extra insulation.

Cool coats
Now when we say this we mean a coat that is going to keep you warm but look on trend. There is the puffa and parker, but while these totally work with skinnies and Uggs at the weekend, they don’t have the wow factor for work. We would suggest investing in a statement coat in navy, camel or black, one that is tailored, and go for the top end of your budget if you want it to last.

Basic t-shirts
Long and short-sleeved t-shirts might not be the most exciting items, but they will be your winter saviours when it comes to keeping warm. You can put a chunky kint over the top, layer with a pretty cardigan and they work well with shirts and dresses too. You don’t have to spend a fortune, but go for soft, stretchy fabrics that feel good against your skin, and once you have found the perfect fit, buy it in a range of colours.

Wrap up in a scarf
A cosy scarf won’t only keep your warm when the wind is biting, but it will look good too. Whether you opt for a thick blanket style scarf, a woollen one with pompoms, or glam up with faux fur, you won’t catch a chill when you are out and about, but you will show you are up to date with current fashions. Oh, you might want to buy a hat and gloves too.

Team Pure Beauty

Super charge your summer wardrobe

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80s, Adidas, ankle cowboy boots, arm candy, autumn, big, bright bolds, cats-eye sunglasses, catwalk, chunky, coloured, cool vibe, cropped fitted trousers, cut, dad trainers, denim jacket, dog tooth trousers, dots, Down-to-earth, dress, dresses, Edward Enninfu, Fun florals, gorgeous, grab, granny style cardies, head to toe, High Street, inexpensive, jumpsuits, kudos, length, lightweight trench, luxe track pants, morning after, moulded sports shoes, night before, Nike, patterns, pencil skirts, pink, polka dot, Princess Di, prints, rain or shine, raincoat, shades, shops, sliders, small, Stella MacCartney, stripes, sun, thermals, tops, UK, Vicky B, waist-cinching A-line style, wardrobe, weather, wrap skirt, yellow

The weather is still a little unpredictable on UK shores at the best of time, but it only takes the sun coming out for a couple of hours for us to start putting the thermals away and consider our summer staples.

We have had a look at what’s hot this summer so you can look totally gorgeous come rain or shine.

Go dotty
From the catwalk to the High Street, dots are big (and small) for the summer. Princess Di’s polka dot obsession can be seen on everything from jumpsuits and tops to dresses and pumps and if you have a thing for the ‘80s, they will serve you well.

Bag it up
Forget structured totes, sunny times call for a whole new kind of arm candy. Down-to-earth, inexpensive fabric cross body bags, raffia baskets and string shoppers are slightly retro but come with a cool vibe that will last right thought to the autumn.

Shades
This summer is all about cats-eye sunglasses, and we love them. They are smaller than the Vicky B super-sized sunnies of summers past, but are face-flattering and still big enough to hide the fun of the night before, the morning after.

Cover up
Put the puffa away and when the showers show up, reach in your bag for a lightweight trench or shake things up by going for a bright pink or yellow raincoat for extra kudos. If you want something a little different, the shops are fully of granny style cardies in a range of shades and textures that you can grab as you go.

Go faster
If you haven’t noticed stripes in the shops, where have you been? Go faster blasts, can be seen on everything from dog-tooth trousers to luxe track pants and designer hoodies. Don’t covert the look from head to toe, that would be total totally OTT, but go for one piece and match with bright bolds and you will be leader of the pack.

Dress it up
Summer isn’t summer without at least one new dress in your wardrobe. Fun florals, patterns and prints are all out there, just work out which cut and length is right for you, team with sliders and a denim jacket, and you have a look that even Edward Enninful would approve of.

It’s all about the dad trainers
You might not believe us, but Adidas, Nike and Stella MacCartney are all over the dad trainer this summer. Think chunky, coloured, moulded sports shoes and you have the perfect summer style to match with cropped fitted trousers and floaty pastel dresses.

It’s a wrap
Last but by no means least, we need to talk about the wrap skirt. This versatile staple has made a come-back from 1992 and we like it. Put the pencil skirts away, and swap them for a maxi-wrap in soft jersey, or a waist-cinching A-line style, match with a sharp white tee and you have a celebrity look in seconds.

With a pair of ankle cowboy boots, a dab of peach blush and plenty of sunblock on standby, you are ready to go forth and stand out in the fashion stakes this summer.

Team Pure Beauty