Be serum say this summer

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100% naturally-derived, added boost, African Birch Bark, all day care, all skin types, anti-oxidant rich, balance facial pigmentation, bathroom cabinet, beauty routine, Borage, Chia Seed Oil, cleanse, clinically proven, Decleor Lavendula Iris Rejuvenating Serum, deliver results, Dermalogica Biolumin-C Serum, Dhatelo Oil, DMAE, drops, Elemis Hydra-Boost Serum, Elemis Pro-Collagen Super Serum Elixir, essential oils, fine lines and wrinkles, firm, fresh and healthy, gently exfoliating, geranium, glow, gluten and paraben free serum, heart, high-performance product, hyaluronic acid, iris, Jan Marini C-ESTA Oil Control Serum, Lactic Acid, lemongrass, Manuka, massage, mature skin, more youthful, morning and night, oil breakthrough, omega-rich Camelina oil, organic Myrtle, parched, perfect, Plum Kernals, plumper, promotes collagen production, quinic acid, Red Seaweed, rose, smile, soften, sophora japonica flower extract, stimulating, sunnier, super hydrated, super thirsty skin, temperatures soar, tone and moisturise, toning, Tri-Peptides, vegan friendly

Cleanse, tone and moisturise are at the heart of any good beauty routine, but if you want to keep you skin seriously hydrated as the temperatures soar this summer, seriously think about adding a serum to your bathroom cabinet.

Serums are generally used before moisturising and give you skin an added boost and at Pure Beauty we offer something for everyone.

We love the Dermalogica Biolumin-C Serum because this high-performance product works with the skin to brighten, firm and make your smile just that little but sunnier. This gluten and paraben free serum is vegan friendly and suitable for all skin types. As well as gently exfoliating the skin, it helps balance facial pigmentation as well as ease the appearance of fine lines and wrinkles. Vitamin C has been blended with Lactic Acid, Sophora Japonica Flower Extract and well as Chia Seed Oil and using just a little, after toning and before moisturising, morning and night, you will soon start to see a change for the better.

If your skin is feeling parched, you may well need the Elemis Hydra-Boost Serum. This clinically proven hydrating serum provides all day care for super thirsty skin. Quinic Acid, Dhatelo Oil and Hyaluronic Acid have been mixed with anti-oxidant rich, organic Myrtle, and come together to help maintain the skin’s natural defences. Apply a little of the serum to cleansed skin let the goodness of the ingredients get to work.

If you want your skin to look fresh and healthy, we suggest trying out the Jan Marini C-ESTA Oil Control Serum. This powerful antioxidant serum, is packed with skin loving Vitamin C and DMAE and is ideal for helping to reduce the appearance of fine lines and wrinkles, while also reducing oil breakthrough. Continued use, morning and night, will make your skin look more toned as lines are smoothed and you will have a glow that may have been missing until now.

Decleor Lavendula Iris Rejuvenating Serum is 100% naturally derived and the blend of essential oils can help to firm more mature skin. Geranium has been added to help soften the signs of ageing, Lemongrass promotes collagen production and boosts firmness while Manuka relaxes the skin. Stimulating and toning Iris, protecting Rose and comforting Jasmine have been mixed with Borage and Plum Kernals for added hydration and the result is a floral serum that works in harmony with your skin to deliver results and make you smile.

Age catches up with us all, but you can keep the signs at bay with the Elemis Pro-Collagen Super Serum Elixir. This concentrated anti-ageing super serum significantly reduces the appearance of fine lines and wrinkles. Tri-Peptides, African Birch Bark, Red Seaweed and Padina Pavonica have been expertly blended with Hyaluronic Acid and omega-rich Camelina Oil, to create a serum that leaves skin visibly smoother, plumper and more youthful. Simply massage one or two drops into your skin morning and night and watch the years slip away.

If you would like more information about these, or any of our products, get in touch and we would love to help find the right choice for you.

Team Pure Beauty

Add a serum into your beauty routine

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acne or hydration, algae, anti-oxidant phenolic compounds, antioxidants, bathroom, beauty routines, brightness, bug bear, cleanse, clinically proven, collagen, concentrated blend, daily-use treatment oil, Dermalogica C-12 Pure Bright Serum, Dermalogica Phyto Replenish Oil, dewy, Dhatelo Oil, discoloration, dryness, elastin, Elemis Hydra-Boost Serum, Elemis Pro-Collagen Marine Cream, Elemis Pro-Collagen Oxygenating Night Cream, Elemis Pro-Collagen Quartz Lift Serum, epidermis, face lifting effect, feel, fine lines, glowing complexion, hydrators, hyperpigmentation, Jan Marini Age Intervention Peptide Extreme, look, luxe product, mantra, morning and evening, next-generation, Orchid Flower and Chia Seed Oil, Padina Pavonica, peptides, perfect base, phytoactives, poten, proteins, quartz, radiant, Rhodochrosite, Rice Bran, Rice derived Phytic Acid, silky cream, skin care product, skin type ranges, sun shines, sunflower, talk, thirsty skin, tone and moisturise, uneven tone, UV rays, youthful, Zinc Glycinate

Cleanse, tone and moisturise is our mantra when it comes to beauty routines, but we think there is a place for a serum in there too.

Yes, it is another product for your bathroom, and they aren’t always cheap, but adding a serum into the mix could be worth it.

Just to get things straight, a serum is a skin care product you apply to your skin after cleansing but before moisturising to help tackle specific concerns such as fine lines, brightness, acne or hydration.

At Pure Beauty, we sell a range of serums across the skin type ranges and are sure we have something that will work for you.

Let’s start with one of our summer favourites, the Dermalogica C-12 Pure Bright Serum. This is a potent skin brightening serum that really helps with pesky hyperpigmentation and uneven tone. Used morning and evening, the blend of Oligopeptides, Rice derived Phytic Acid, Zinc Glycinate and Algae work on the pigmentation imbalance that can become more problematic when the sun shines and UV rays hit the skin. The silky cream is quickly absorbed into the skin, leaving the perfect base for your moisturiser and as well as brightening the skin, it will also help minimise discoloration and improve clarity

Next we want to talk about the Elemis Hydra-Boost Serum. This clinically proven hydrating serum provides all day moisturisation for thirsty skin. Quinic and Hyaluronic Acid plus Dhatelo Oil have been blended with Myrtle, which is super-rich in anti-oxidant phenolic compounds, and together they help maintain natural defence systems. Simply apply to cleansed skin before you moisturise and watch your skin come to life once again.

If you really need to rebuild and revitalise your skin, we would suggest trying out the outstanding Jan Marini Age Intervention Peptide Extreme. We love this concentrated blend of antioxidants, hydrators, peptides and soothing agents which not only deal with dreaded wrinkles, but also get to work on uneven texture and redness. Used morning and night, this luxe product will really make a difference to the look and feel of your skin making it appear firmer and more radiant thanks to the increased production of collagen and elastin.

If dryness is your bug bear, look no further than the Dermalogica Phyto Replenish Oil. This remarkable next-generation, daily-use treatment oil works on three levels:

Phytoactives from Camellia and Tamanu oils help restore the skin’s natural barrier.
Orchid Flower and Chia Seed Oil smooth dehydration lines and lock in moisture.
Sunflower, Rice Bran and Rosemary extracts create a shield against free radical damage.

The results are a dewy, glowing complexion free of the tightness and irritation dehydration can cause.

For a real face lifting effect, without going anywhere near a surgeon, the Elemis Pro-Collagen Quartz Lift Serum is perfect. Created from concentrated Padina Pavonica, Rhodochrosite, Quartz and Argan Oil, this special serum forms a network of proteins which deliver an immediate tightening effect to the skin. Organic Seaweed binds moisture in the epidermis so your skin feels firm and strengthened and because fine lines and wrinkles are smoothed, your look more youthful. For best results, use morning and night together with the Elemis Pro-Collagen Marine Cream and Elemis Pro-Collagen Oxygenating Night Cream.

If you would like more information about serums or if you would like to try a sample, get in touch today and we would love to help.

Team Pure-Beauty