Get your Father’s Day Gift at Pure Beauty

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after-shave, anti-oxidant rich, appreciated, Birch, celebrate, clean, climbing rucksack, clinically proven, clove, cycling pack, dad, decleor, Decleor Soothing Aftershave Fluid, dermalogica, Dermalogica Protection 50 Sport SPF50, dermalogica skincare products, dry, Elemis, Elemis Deep Cleanse Facial Wash, Elemis Pro-Collagen Marine Cream for Men, Elemis Smooth Result Shave and Beard Oil, Eyes, face, family, Father’s Day, fine lines, firms, garden, Ginkgo Biloba, Golf, goodness, greasy, gym back, hipster, hydration, juniper, lavender, limit, loved, Mediterranean algae, mix, moisturising, multi-purpose oil, nourishing, overworked, question, razor burns, Relax, replenished, sea salt, sebum, sell, sit back, smooth, sooth and heal, sporty dads, sun, super charged, swim kits, thyme, tired and aching muscles, UV light, white grape seed oil, winner, wrinkles

On 16th June, dads around the county will be encouraged to sit back, relax and enjoy some down time with family as they celebrate Father’s Day.

At Pure Beauty we sell some fantastic products that will make any dad feel loved and appreciated, the question is, what will be right for the dad in your life?

Let’s kick things off with the Elemis Pro-Collagen Marine Cream for Men. This clinically proven formula hydrates and firms the skin and also helps improve the appearance of fine lines and wrinkles, but how does this work? Mediterranean algae has been super charged with anti-oxidant rich ginkgo biloba which together sink into the skin and feed it with goodness, so it is left feeling smooth and replenished.

For sporty dads, how about the Dermalogica Protection 50 Sport SPF50, because we all need to be protected from UV light and do as much as we can do limit damage caused by the sun. This lightweight formula helps neutralise damage and bind moisture to skin without a greasy after-feel and it comes in a handy tube that will fit in any gym back, cycling pack, climbing rucksack or swim kits.

If your dad is a bit of a hipster, the Elemis Smooth Result Shave and Beard Oil is a winner. This multi-purpose oil softens facial hair as well as getting skin ready for a shave thanks to added. Jojoba has been added to sooth and heal, while grape seed oil is part of the mix because it is super moisturising and nourishing.

Dads who like to play golf, garden or who have hard jobs, will often complain about aches and pains, so why not come to their rescue with a bottle of Elemis Aching Muscle Super Soak, and maybe a bottle of wine too? This gorgeous product helps to ease overworked, tired and aching muscles and is super popular with Pure Beauty customers. Birch, juniper, clove, lavender, thyme and chamomile have been mixed with sea salt and when added to bath water the dreamy concoction warms muscles and recharges bodies.

For a new take on after shave, we think trendy dads will go for the Decleor Soothing Aftershave Fluid. This light, non oily fluid soothes razor burns, helps heal small cuts and slows down hair re-growth. It also helps to rebalance skin by reducing excess sebum and last but not least, it hydrates the skin so that it looks, and feels, soft and supple. Winner!

If you want your dad to start, and end, the day in style, we would suggest buying them the Elemis Deep Cleanse Facial Wash. The gel has been made from a unique mix of oak bark, spearmint and peppermint that come in a milk protein base and together they remove impurities, decongest the skin and prevent ingrown hairs. The result is great skin and a happy dad – what more could you ask for?

For more information, get in touch and we would love to help you get it right for your dad this Father’s Day.

Team Pure Beauty

Reinvent your wardrobe this spring

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Accessories, adore, Alice bands, animal print tote, assess, bags, basic repairs, bed, belts, best, broken, bunching, bursting at the seams, buying, charity shops, chuck, click to buy, closer look, cobbler, colour, conscious, creasing, damaged strap, dresses, dressing, drooping hem, dry cleaners, elongate, fashion, feedback, flashing the cash, friends, goodies ], haul, heels, hit, hot, ideas, inspired, items, jeans, jewellery, kudos, landfill, legs, magazines, missing button, neon slider, new, new looks, online sites, polished, pre-loved bargains, prevent, problem, re-hang, reinvent, rework, save space, scarves, scrunchies, season, sell, shine, shoes, social media, social media feeds, solved, sort it, spark, sportswear, style, swap, tee, throw away, vintage stores, wear, well-loved items, well-stocked wardrobe, wire hangers, work harder

If you already have a well-stocked wardrobe and want to be more conscious of what you are buying, we have had a look at how you can rework what you have rather than always flashing the cash or hitting click to buy to get that hit.

Be inspired
Before you do anything, look at what’s hot on the fashion front at the moment as this can really inspire you to take a closer look at your clothes and see how they could work harder for you. Social media feeds and magazines are a great way to asses which looks are in, and the ones that are out as this can spark ideas, and before you know it, you are dressing in a whole new way.

Sort it out
If your wardrobes are bursting at the seams, it could mean that you can’t actually see what you do have to wear so end up in the same jeans and tee day after day. Take everything out of the wardrobes, put it all on your bed and re-hang everything you want to keep on wire hangers as these save space and prevent items from bunching and creasing. You can make it easy to navigate your clothes if you sort by style, colour and season and when you have done this you will have a better idea of what goes with what, and new looks can be created.

Mend it
If you have well-loved items that you still adore but are broken – mend them, don’t chuck them! A damaged strap, missing button or drooping hem can stop you from wearing something, so get it fixed and the problem is solved. If you can’t do it yourself, many dry cleaners offer basic repairs and if it’s heels that need a helping hand, head to the cobbler.

Sell or swap
Before you throw away the clothes that didn’t make the cut, think about selling or swapping them so someone else can love them. This a great time to call on friends to give you some feedback on your clothes and style and they may want to take what isn’t working for you, off your hands, and you could be in for a haul of goodies from them in return. Also remember that online sites, social media, vintage stores and charity shops are perfect homes for pre-loved bargains and it is so much better to keep a garment alive, than sending it to the landfill.

Breath in new life
We all know that accessories can give a favourite look a new lease of life, so this is the time to get out those bags, belts, jewellery and shoes and have a play around. Alice bands, scrunchies and scarves can give a special lift, caps come into play with sportswear and an animal print tote or neon slider will automatically give you style kudos.

Just wear it
Once you have done all the hard work, make sure you wear the items you have kept. Don’t keep things for best, wear dresses that make you feel special, jeans that elongate your legs, and if you have polished those shoes, put them on your feet and shine, baby!

What we would say, is don’t try to reinvent your entire wardrobe in one go. If you can breathe life into three pieces, that’s a great start, and the rest will follow.

Team Pure Beauty

How to Detox Your Wardrobe

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akin, ankles, bikinis, black, body, boho, bright pink skinny jeans, buy, chest of drawers, clients, clip hangers, clothes, colour, cowboy boots, Cropped jeans, detox, diary, dress, dry January, essentials, fabric, fake fur gillet, February, fine knits, flip flops, fluffy bomber jacket, fresh, friends, golden rule, grey, gym, hip, home, honest, invest, items, jeans, kaftans, long sleeved floral maxi dress, love, lunch, meeting, navy, ong-sleeved Breton t-shirt, out-out, pairs of jeans, piles, polished, Quality over quantity, rain or shine, right length, ruthless, school run, sell, shape, Sienna Miller, skinnies, skirt, smart casual look, snow, spring, staple, storage accessories, straw hats, style, tailored trousers, trainers, versatile items, wardrobe, wear, winter or spring, work, worn

With Dry January out of the way and your body akin to a temple (right?), February is the perfect time to go ahead and detox your wardrobe.

Why not spend some time this month looking at what you have, and what you might need, and to get really organised so you look fresh and polished from now right through to the summer.

Set aside a morning or afternoon when you can turn the phone off and just get on with the job in hand! Put it in your diary and stick to it.

Ready? Let’s go.

The six-month rule
If you haven’t worn something in your wardrobe in the past six months, the chances are, you won’t wear it again. This is a time to be honest and ruthless so as you go through your clothes, make three piles – keep, sell, and give away. Those bright pink skinny jeans, the fluffy bomber jacket and those lime green cowboy boots didn’t work for a reason, so don’t hang onto them just incase.

Quality over quantity
You might feel good knowing your wardrobe is bursting open with hundreds of items, but how many do you actually wear and really like? You might not believe us, but having 30 pieces you really love to wear will make your clothes work so much better for you. By doing this you can also see what is missing and what you need to buy, if anything.

It’s a matter of jeans
OK, how many pairs of jeans do you have in your wardrobe? 5, 10, 15…..more???? Jeans are a staple but one that is hard to crack. They need to be the right length, colour, shape, style and only then are they perfect. Cropped jeans elongate legs and there is nothing like a flash of ankle, mid-risers are hip flatterers and skinnies work on so many levels. See which ones fit, get rid of the ones that don’t, and buy a couple of new pairs that make you look, and feel, amazing.

Jump to it
Come rain or shine, winter or spring, fine knits in black, grey and navy are essentials, end of. They are the most versatile items in your wardrobe, so it pays to invest in the best you can afford. They can be worn with tailored trousers for a smart casual look, match them with those perfect jeans you have found, or pop over a dress and you look as if you have pulled a new skirt out of the wardrobe!

Stripes
Whether you are 13, 30 or 83, a long-sleeved Breton t-shirt will always be your fashion friend. They are brilliant to wear with trainers and jeans on the school run or pop under a jacket and you have a more tailored look that will work well for a meeting with clients or lunch with friends.

Go by the seasons
When you are organising your wardrobe, do it by the seasons. As we are in the middle of winter, you can pack away bikinis, kaftans, flip flops and straw hats – wrap them in tissue paper with moth balls, and store away until the snow has thawed and spring is in the air. You want everything else, to be visible so you can grab, and go.

Be an outfit builder
If you want the clothes you have kept to really work for you, create three outfits from each item you have kept. For example, that long-sleeved floral maxi dress can be worn alone, add a jumper and boots and you have a daytime staple, and if you layer with a fine knit and fake fur gillet, you have a boho look that Sienna Millar would be proud to be seen in.

Fold or hang?
If you want them to keep their shape, always fold knits, t-shirts and jeans. You can either layer them in a chest of drawers or get storage accessories that hang in your wardrobe. Trousers and skirts can be hung on clip hangers and for dresses, go for slim hangers. The golden rule with hanging is that you should be able to fit two fingers between each hanger, and this way your clothes don’t get crushed or lost in a blur of fabric.

Sort it out
If you have taken the time to find the clothes that work for you, it is worth sorting them out in a way that works too. Hang dresses, jackets and shirts together, and then have subcategories of work, home, gym, out-out and if you want to go one step further, complete with a spot of colour coordination.

So, now you know what you have to wear, you just need to fill your diary with events to go to.

Team Pure Beauty

Take the financial squeeze away from Christmas

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ads, ‘buy one get one free’ offers, bank account, bank accounts, bank balances, boost, cash flow, celebration, Christmas, cupboards, deals, digital age, discounts, dog sitting, dress, dust, eBay, extra money, Facebook, family, flatmates, global marketplace, heels, insurance, Internet, joy, keyboard, local groups, loft, mobile phone, overdraft, party, photography, red, samples, Secret Santa, sell, shopping lists, side hustles, social media management, stress levels, Sunday Times bestseller, tax, The Money Saving Expert, The Multi-Hyphen Method, town, TV, utilities, work colleagues, writing, X-Box

The ads are on TV, the lights are up in town, and those shopping lists are getting longer by the day. While Christmas is meant to be a time of celebration and joy, the reality is that all those presents, splashing out on a new dress for the Christmas party and having to buy another Secret Santa, means that our bank balances, and stress levels, can go into the red.

We have had a look at some easy ways to boost your cash flow at a time when you most need it, and take off some of the pressure that can take the fun out of Christmas.

Sell what you don’t need
Have a look in your loft and cupboards and we bet there are loads of things gathering dust that you don’t need, but that someone else would snap up! You don’t have to head out to a cold, rainy car boot sale to flog your stuff these days as there are lots of selling sites out there, as well as great local groups on Facebook that work really well. Whether it’s a mobile phone that you no longer use, a keyboard you never play, or a pair of heels that are just too high, the internet means you have a global marketplace to sell what you don’t need, but other people do!

Make the most of your skills
The Sunday Times bestseller, The Multi-Hyphen Method, looks at how you don’t need to have one main job anymore. From writing and photography, to social media management and dog sitting, there are lots of side hustles out there you can get involved with to make some extra money. Make sure you get things sorted out first, like your tax and insurance, and then rather than watching TV or playing on the X-Box, you could use that time to clear your overdraft and get together some much-needed extra cash.

Make a switch
Simply switching bank accounts you could make yourself a tidy pile of cash – check The Money Saving Expert to find out how. You can also look at switching your utilities if you want to save more money and make a tidy pile of cash. It might be a little bit of a hassle, but there are some good deals out there if you do your research.

Secret Santa
If you are really smart, don’t buy everyone a present this Christmas, instead think about doing a Secret Santa. Whether it is for extended family, work colleagues or flatmates, set a budget, pick something you know your chosen recipient will love and you won’t only save money, you’ll have less things to sell to on eBay next Christmas too!

Go for deals
When it does coming to shopping, look out for the deals, there are many to be had. From discounts, ‘buy one get one free’ offers, samples and three for two deals, you will find a lot of ways to make your cash go further.

The great thing about all of these ideas, is that while they can help you around Christmas, if you put them into play all the time, your bank account should be healthy 12 months of the year.

Team Pure Beauty