Ingredient Focus: Linoleic Acid

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Here at Pure Beauty, we make it our business to know exactly what’s in the products we sell so that we can make targeted recommendations for our clients’ skincare needs. One ingredient we’ve seen popping up a lot lately is linoleic acid, also sometimes referred to as vitamin F. Linoleic acid is actually an essential fatty acid, which means it’s essential for human health but isn’t created by the body.

Linoleic acid, or vitamin F, provides moisture and plumpness without making the skin feel heavy or weighed down. It fortifies the skin’s barrier, helping to fend off UV rays and air pollutants such as smoke, both of which cause free radical activity that can result in wrinkles and signs of ageing. It also lightens sun induced hyperpigmentation, making it an excellent all-rounder in the skincare game. It’s found in a number of naturally occurring oils, such as sunflower seed oil, hemp oil, grapeseed oil, and prickly pear seed oil.

With this in mind, we’ve put together a list of some of our favourite products which contain vitamin F. 

Medik8 Lipid-Balance Cleansing Oil

Oils are perfect for cleansing the skin as they can melt away dirt and make-up without stripping away the skin’s own barrier. This cleansing oil from Medik8 features an optimised ratio of essential lipids to replenish the skin’s natural defense barrier. This leaves the complexion soft, supple and protected from everyday irritants. The Omega-6 (yet another name for linoleic acid!) helps to rebalance the skin’s lipid levels to encourage a healthy complexion. 

Dermalogica Melting Moisture Masque

This mask from Dermalogica starts as a balm but melts to become a highly hydrating oil for your face. Activated by skin’s natural heat, this luxurious mask delivers a satisfying melting sensation as it penetrates skin’s surface layers to deeply nourish and rehydrate. As well as containing linoleic acid, which helps protect against skin-damaging free radicals for healthier-looking skin, it also contains micro-algae. This marine algae contains hydrating properties which help soothe and protect skin against the drying effects of pollution

Elemis Exotic Frangipani Monoi Body Cream

It’s not just the skin on your face which benefits from the use of linoleic acid. This body cream from Elemis contains sesame oil which is hugely rich in linoleic acid and antioxidants, and has a well-balanced lipid profile, providing excellent emollient and skin softening properties. The unique infusion of exotic Tahitian monoi oil, a blend of tiare flowers soaked in coprah oil, is fragranced with frangipani flowers to leave skin feeling beautifully soft, supple and delicately scented.

Evolve Organic Beauty Superfood 360 Serum

This lightweight serum from Evolve Organic Beauty is pretty unique in that it can be used by all skin types and ages! The formulation is packed with highly effective natural superfoods which deliver comprehensive skin protection and rejuvenation benefits including improvement in skin tone, wrinkle depth, texture and luminosity. The linoleic acid contained is sourced from cacay oil, obtained from the seeds of a majestic Amazonian tree. Cacay oil is also packed with bio-retinol to support the skin barrier layer and to lock moisture into the skin.

Medik8 C-Tetra Luxe

The final product on our linoleic list is this lipid Vitamin C enhanced radiance serum from Medik8. As well as being packed with vitamin F and C, it contains vitamin E, which protects the skin from free radicals as well as optimised red ginseng, which boosts the serum’s brightening powers while stimulating collagen production. It’s also got a dose of squalane, which  helps to restore the skin’s natural defensive barrier while deeply hydrating the skin. What more could you ask for?!

Quit smoking for good in 2020

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Like so many vices, people know that smoking is bad for them, but giving up can be hard.

There is no getting away from the addictive nature of cigarettes, but stopping is the best you can do for your health, and it won’t hurt your pocket either.

Let’s have a look at how you can get away from the smoke, nicotine, smell and toxicity of one of the worst habits in the world.

Make a list
Having all the reasons you are quitting, written down in black and white can be a great way to kick things off. Whether it is to smarten up your teeth, keep cancer at bay, save money, smell better or just be healthier, write down your reasons. Next, stick them on the fridge door, kitchen cupboards, bathroom mirror and add to your phone so you are reminded all the time – and when you are feeling like cracking and lighting up, those words will help see you through.

Have a clear out
The dirt and smell of smoking is pretty gross, so having a clean-up can help get you in the right headspace to quit for good. Get rid of all the ashtrays, put lighters and matches in the bin, chuck out any old packs, find stubs in the garden and bin them. Then, open the windows in the house, and your car, and have a really good clear up. Wash your bedding, put throws and cushions through the machine, and a valet is good if you smoked when you drove.

Talk about it
Family and friends will be used to seeing you smoke, so let them know you are stopping. Some might join you, but at least if they know you are quitting then they shouldn’t offer you one when they see you, you don’t need temptation to be placed in your path.

Think about what you eat
A lot of people find that they put on weight when they quit smoking, but it doesn’t have to be that way. Eating a balanced diet and not adding in lots of sugary snacks and takeaways is the key to maintaining your weight. Drink plenty of water, stock up on fruit and veggies, and don’t up your alcohol intake as a substitute for smoking.

Get fit
Just as eating well, you might also want to consider doing some more exercise, or taking it up for the first time again. Maybe join a gym, go to a new dance class with a friend or join a local netball team who are looking for new players. Yes, you might find that smoking has had an impact on your fitness levels, but keep at it and in time you’ll get fitter, be able to keep up with others, but more importantly you will become a better, healthier you.

Keep your cash
There is no escaping the fact that cigarettes are expensive and a total waste of money. Whether you were on three a day or thirty a day, get a jar or money box and put the money you were spending on your habit, in it. At the end of the year, treat yourself to something you really want – we think you will be surprised at just how much you’ll save.

Ask the professionals
Before you do give up, maybe speak to your GP or pharmacist and make sure you have the support you need. Yes, you can go cold turkey and place your bets on willpower, but with gum, lozenges and groups out there to help you quit, you don’t have to go it alone.

Good luck and well done for taking the first step towards being a better you.

Team Pure Beauty

How to keep your smile shining

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A bright, healthy-looking smile can make a great first impression and also improves your self-confidence and overall mood.

While we all do out best to look after our teeth, they can easily become stained as a result of smoking, poor oral hygiene, and consuming certain sugary foods and drinks like tea, coffee, and red wine.

We have had a look at how can look after your teeth and ensure your smile shines the way you know it can.

Brush your teeth twice a day, everyday
Brushing your teeth for two minutes, twice a day with a good quality fluoride toothpaste will help to remove the problem plaque that can cause bad breath, tooth decay, gum disease, and discolouration. Brush your teeth in a circular motion, paying attention to each tooth on all sides. Once you have finished, spit out any toothpaste residue, but don’t rinse your mouth with water or mouthwash as this will wash away the goodness of the fluoride in your toothpaste.

Don’t overbrush
Yes, brushing is an essential part of taking care of your teeth, but you need to make sure you do not overbrush as this can harm your enamel and expose the lower layers of your teeth, known as dentin. It is dentin that has a yellow tone, and it is impossible to whiten even with special toothpaste or professional teeth whitening treatments and kits. Brushing too hard can also cause your gums to recede which can make your teeth look longer, lead to increased sensitivity and, in extreme cases, tooth loss. These are things you all want to avoid, so if you have any questions about brushing, ask your dentist and they will be happy to help.

Floss, floss, floss
Remember to floss between your teeth at least once or twice a day as this can help prevent gums becoming inflamed, uncomfortable or bleeding when you brush. Use a clean section of floss or dental tape per tooth, slide it in between the teeth, and gently move it up and down to remove trapped food particles.

Use mouthwash in the morning
Mouthwash helps to kill bacteria, even in hard-to-reach areas. Use a mouthwash at least once a day, but not immediately after brushing, as this will wash away the residual fluoride from your toothpaste that helps keep teeth healthy.

Avoid sugary foods and drinks
It is a good idea to try to limit your sugar intake as much as possible for the sake of your teeth, as well as your overall health and wellbeing. If you do have it, eat it at meal times and sip plenty of water to help wash away some of the sticky residue sugar leaves behind.

Don’t smoke
Smoking can lead to bad breath, gum disease, mouth cancer, and tooth discolouration, so give it up, today and you will be so pleased you did.

Go to the dentist
It is vital that you have regular, six monthly check-ups at the dentist. Your dentist can identify problems in their early stages and advise on appropriate treatment so that your teeth and gums remain in excellent condition. Also see the hygienist as their specialist cleaning and care helps to keep your teeth, gums and mouth healthy, and your smile bright and shiny.

Team Pure Beauty