Wear pink with confidence this spring

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Look through any magazine and you will see that pink is everywhere.

If you’ve wondered whether this is the colour for you, the answer, this season at least, is… absolutely!

From the palest blush to honey hues and bright splashes, this sugary shade is here for spring, and beyond, and we have looked at how you can make it chic not shiny.

Go for a coat
If you want to make a statement with pink, go for a coat. Whether it’s a ruffle hem cape, silk bomber jacket, fitted Chanel-esque blazer or even a lightweight puffa, it will be a wardrobe staple. These are perfect all great trans seasonal items and can be worn with jeans and boots while it is still chilly, but pop over a dress and flats later in the season and you will still be on-trend.

Wear the jeans
From the catwalk to the High Street, there are some pretty pastel jeans on offer and they can be the perfect way to add a flash of pink into your day. Team with a navy long sleeve tee or an oversized sweatshirt in grey and silver trainers for a weekend look that will work all spring long.

Blouse it
An easy way to add pink into your office or evening outfits is to wear a soft pink blouse which will take the edge off black trousers but still look professional. It you get the right shade for you, it will reflect onto your face and give you a healthy glow.

Look at your feet
You might not have thought about wearing pink shoes but this is a brilliant way to start your fashion adventures in pink. Metallic pink loafers worn with a dark grey pencil skirt is a killer office look and you can inject energy into your gym kit by matching steel leggings with cerise trainers.

Accessorise the pink way
Pink accessories are an easier way to buy into this look before you really invest. Sunglasses, gloves, pumps, heels, scarves and bags are all the perfect way to add a pop of pink into your wardrobe and once you feel comfortable with this, you can go bigger.

It’s all in the make-up
Adding pink to your beauty bag is a great way to update your look. Swap your bronzer for a cream pink blush and apply to the apples of your cheeks, for a fresh, spring look. Experiment with lipsticks and go for a pink that adds warmth to your skin and brings your eyes alive. A bright, vibrant nail varnish can totally change your look and worn on your toes with white gliders is a winning look that never dates.

We hope we have convinced you that pink can work in any number of ways and you now feel brave enough to take the plunge.

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Get your summer wardrobe sorted

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bare some flesh, BBQ, beach, bikini, block colour, boots, bright and bold, cami style, capris, cashmere wrap, charity shop, denim jacket, department stores, designer brands, dresses, essentials, fabric, flamingo, flip flops, flowers, glitter, High Street, holiday vibe, iPad, jacket, jeans, landfill, maxi dress, mix and match, October, pineapple, pleated skirt, poolside, quality, shines, shorts, shy, silver sandals, smile, social media, sophisticated, spaghetti straps, splurge, stretch, summer staple, sun, Sun cream, sunglasses, super model, support, take away coffee, tee, tote bag, towel, urban feel, urge, wardrobe, white shirt, yoga pants

Whether you are at home, or away this summer, getting it right when it comes to summer wardrobe essentials can be a minefield.

With so much choice on the High Street and great savings to be made on designer brands, the urge to splurge can be tempting.

While you can buy everything in sight, it is more than likely come October, half the items you bought will still have tags on them and that pineapple T-shirt, with matching flamingo shorts will be ‘out of trend’ and in the charity bag.

We have put together the key pieces we think will take you from morning to night in style, but without breaking the bank or adding to the landfill.

Sunglasses
Starting at the top, sunglasses are a must when the sun shines, and even when it doesn’t. Department stores have some pretty good brands on sales at the moment, Boots is one stop sunglasses shop and of course if you want to spend top dollar, then the designer brands are very cool and should stand the test of time.

Vests
Whether you go for bright and bold, spaghetti straps or cami style, a stack of fresh vests will see you through the entire summer. They can be worn under dresses, with shorts, team them with yoga pants or a pleated skirt and you have the recipe for success. Yes, you can get them for less than the cost of a take away coffee in some shops, but just check the quality of the fabric and ensure they fit well and give the right amount of stretch and support.

Flip Flops
OK, you can’t wear these 24/7 but because they come in a range of colours, at various price points, flip flips are a total summer staple. Great for the beach and poolside, add a little glitter or flowers and you can match with jeans and a tee for the perfect BBQ outfit.

Denim Jacket
You really can’t go wrong with a denim jacket for the summer. Perfect over dresses, it gives an urban feel that a cardigan doesn’t quite capture but also great with a white shirt and capris when the sun goes down and you are out for drinks.

Tote Bag
This is a must have for the summer. Go big and you can still take it on a plane and you will fit everything in it from your iPad and jacket to a towel, ballet pumps and sun cream. There are some brilliant buys out there are the moment in a range of fab colours that will see you through to the winter.

Bikini
Ok, don’t be shy now. You really don’t have to be a super model to wear a bikini and if you search social media, women are coming out to support one another as they bare some flesh and overcome body hang ups for once and all. Many shops offer mix and match options so you can choose your size and style and create a look that is as individual for you.

Maxi Dress
A block colour maxi dress is perfect for the summer as it will go with pretty much anything and work for every situation. Wear solo on the beach, team with silver sandals for a sophisticated evening look and add a cashmere wrap in September to keep the holiday vibe going just a little bit longer.

Whatever you wear this summer, add sun cream and a smile and have a fabulous time.

Team Pure Beauty

Don’t let hay fever get you down

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allergic reactions, Antihistamines, apples, beer, blocked nose, Broccoli, brown rice, cabbage, carpets, cinema, clear sinuses, control, corticosteroids, curries, dehydrates, difficult, ease congestion, enjoy, Eyes, flowers, garlic, ginger, GP, grass, histamine, Home comforts, honey, Housekeeping, impractical, inflammation, itchy, itchy eyes, leeks, Low-allergen foods, mushrooms, nutshell, organic, over-the-counter medicines, pears, peas, pillow, plants, pollen, quinoa, red, red onions, Reishi mushrooms, runny, salads, shopping centre, sleep, sneezing, spirits, stir fries, summer, sunglasses, sweep, sweet potatoes, swelling, symptoms, tips and tricks, vacuum, Vaseline, Wash your hair, wet, windows, wine

The sun is shining, the sky is blue, off the shoulder dresses are on trend and everyone is happy.

Well, nearly everyone.

With an estimated one in five people suffering with this common allergic condition during their life, summer can be unbearable for many.

In a nutshell, pollen from grass, flowers, plants and trees can cause sneezing, runny or blocked nose and itchy eyes and it can be both painful and frustrating as there is no known cure.

Of course, the most effective way to keep hay fever under control is to avoid pollen exposure. This, however, it’s difficult and impractical, so we have some tips and tricks to help keep it at bay so you can enjoy your summer as much as everyone else.

Medicines
Hay fever can be controlled with conventional, over-the-counter medicines on sale at your chemist. Antihistamines help prevent allergic reactions and corticosteroids ease inflammation and swelling. If you try these and they aren’t helping it is worth speaking to your GP to see if prescription medication is needed.

Diet
Eat organic food where possible as this helps avoid pesticides and additives. Low-allergen foods such as brown rice, quinoa, broccoli, cabbage, sweet potatoes, leeks, peas, pears, apples and papaya are all good options and of course will aid general peak health.

Mushrooms
Mushrooms aren’t just for breakfast and can really help regulate the immune response. A good quality organic extract from Reishi mushrooms is a good option and worth investing in if you are serious about dealing with hay fever for once and all.

Drinking
Keep your water drinking up and reduce your alcohol intake. Beer, wine and spirits all contain histamine, which is the chemical that sets off allergy symptoms in your body so as well as making you more sensitive to pollen, alcohol also dehydrates you, making your symptoms seem worse.

Wash your hair
Did you know pollen can stick to your hair? Well it can and when you go to bed it transfers to your pillow and will affect you as you try to sleep. If you have been out for the day, it is a good idea to have a shower and change your clothes before going into your bedroom and sprinkling pollen around and making life harder.

Go for sunglasses
As well as shades protecting your precious peepers, they are also a great way of stopping pollen from getting into your eyes. Go for a decent wrap around pair to create a barrier and to ensure your eyes are less red and itchy.

Housekeeping
We aren’t saying you don’t clean but given that pollen can easily get into your carpets it is a good idea to vacuum regularly and sweep it away. Try not to have the windows open too much and dust with a wet cloth so pollen doesn’t unknowingly spread around your house

Barrier
It is said that applying a little Vaseline (petroleum gel) around your nose can stop pollen getting into your system.

Home comforts
This isn’t going to happen every day but if the pollen count is high (over 50 grains per cubic metre of air) you might want to stay at home or visit a shopping centre, cinema or museum rather than being outdoors and at risk of symptoms getting worse.

Spice up your life
Garlic, ginger, red onions and other spices are all brilliant ways to help clear sinuses and ease congestion. Add them to curries, salads, stir fries and BBQs to keep your pain away.

Honey
Pop some honey on your toast or in your green tea and let the bee pollen in it desensitise your body to the plant pollens that cause the hay fever grief.

We hope you find a way to keep your hay fever under control this summer, and if you have a top tip, would love to know what it is.

Team Pure Beauty

Autumn fashion the weather way

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Accessories, arm, bag, biker, bling, cardigans, case, cases, chic, clutch, coat, December, demin, earrings, edge, fashion, glittery accessories, jacket, lash lengthening mascara, midi skirt, mini break, navy, October, on trend, oversized, pixie, points, rain, scarves, shadows, sheepskin, sophistication, style, sun, sunglasses, tote, UV, weather

We don’t know about you, but it seems like the weather is still pretty mild for mid-October?

One minute it is almost balmy, the next there is rain pelting down on your freshly made up face.

With this in mind, knowing what to wear so we aren’t too cold or too hot is a bit tricky.

“I keep my umbrella and sunglasses with me at all times, together with a pair of gloves.”
Joanna

“I am still wearing my maxi-dreses in October but add a demin jacket when the sun goes in.”
Tina

“It am still in flip flips and have a regular manicure. I’m just not ready to get out the winter boots.”
Maria

With this in mind, we have put together a few ideas for the perfect autumn transitional wardrobe.

Jeans are a staple for pretty much everyone. Dark denim can be dressed up with a crisp white shirt and boots for work and a simple, black t-shirt and Converse trainers make skinnies the right side of casual for the school run. Find a brand that works for you, get your size right and mix fitted with boyfriend styles and you will never struggle with jeans again.

Layering is at is most useful between October and December. Stock on staples such as long-sleeved, cotton tops, pretty vests and fitted cardigans in neutral tones and you can adapt your look as the weather changes.

We aren’t yet really in the realms of heavy winter coats, but chilly mornings and early evening shadows, mean that for many, a jacket is a must. Go for a structured denim or leather jacket that is easy to carry over your arm but will keep you warm once the sun goes in. If it’s rain that catches you out, there are some pretty smart shower resistant coats that look smart and keep your dry.

What to wear on your feet? A pair of silver ballet pumps or snake print trainers, make the perfect autumn footwear. They can be worn with jeans for coffee with the girls, add a little sophistication to a midi skirt and give an edge if having an early evening drinks.

If you are thinking boots, invest in a pair in either black or tan and go for a heel if you are up to the challenge. Long or short work well, pixie and biker are both in the shops and on trend. Shiny metal hardware adds an extra statement and if it is really cold, consider sheepskin – you know what we are talking about.

Accessories really make an outfit work as the seasons change. Pretty scarves, waterfall cardigans, cute earrings and a splattering of bling can totally change any look in seconds. Flick through a few magazines or scroll Pinterest and you will soon find looks something that will work for you.

Never leave the house without a pair of sunglasses. They add an instant touch of chic even if you are going to the supermarket. You don’t have to spend a fortune, but got for a dark, over sized pair that offer adequate UV protection and keep them in a case to prevent scratching.

Your bag can seriously make or break your outfit. There are some fantastic totes in the shops this autumn in rich navy and reds that add an instant look of glamour to even the plainest pair of jeans and pumps. For evenings, go for a minimal clutch with a little glitter for extra style points and if you are going on a mini break, wheeled cases are the way to go.

Add some lash lengthening mascara, a swipe of plum lipstick and a smile and you are ready to go come rain or shine.

Team Pure-Beauty

Hay fever – what you need to know

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allergic, Antihistamines, asthma, balm infused tissues, clothes, corticosteroids, dock, eczema, exposure, eye drops, GP, grains, hay fever, immunotherapy, inflamation, inside, itchy, medication, methods, mugwort, nettles, options, outside, pain, pollen, red eyes, resistance, running, shower, sinus, summer, sunglasses, swelling, Vaseline, weeds

Whilst many of us open our arms to the summer, for hay fever sufferer the warm, pollen filled days aren’t always smiled upon.

Itchy eyes, runny noses, coughs and sneezes are usually associated with winter colds and flu, but hay fever can bring summer misery and pain.

It is thought that around a quarter of the population suffers with hay fever. Men and women are equally affected, symptoms can start at any age, seriousness changes year to year and some people find it become less severe as they get older.

So, let’s start with the basics.

Basically, you will suffer with hay fever if you have an allergic reaction to pollen. Pollen is a fine powder that is released by plants as part of their reproductive cycle. The proteins in pollen can cause the eyes, nose, throat and sinuses to become inflamed, irritated and swollen.

The pollen forecast is usually given with the weather in the summer and this is how things tend to be described:

• Low is less than 30 grains of pollen per cubic metre of air
• Moderate is 30 to 49 grains of pollen per cubic metre of air
• High is 50 to 149 grains of pollen per cubic metre of air
• Very high is 150 plus grains of pollen in every cubic metre of air

In general, symptoms often start once the pollen count hits 50.

The main types of pollen people are allergic to are:

• Tree pollen which is released during the spring
• Grass pollen which is released at the end of spring and in the start of summer
• Weed pollen, such as dock, mugwort and nettles, tends to be released late autumn, but far less people react to this

The most common symptoms of hay fever are:

• Blocked, watery, runny nose
• Coughing
• Itchy, running, red eyes
• Constant sneezing

Other symptoms people experience include:

• Disrupted sleep and tiredness
• Earache
• Headaches
• Reduced sense of smell
• Sinus pain
• Sore throat
• Worsening asthma symptoms

It is worth noting that if you suffer from, or there is a family history of allergies, particularly asthma or eczema, you may be more susceptible to hay fever.

The obvious way to control hay fever is to avoid exposure to pollen but this really isn’t viable unless you stay inside with all windows and doors closed. Despite all the advances in modern medicine, to date there is no cure for hay fever. The good news is that in the most, symptoms can be relieved.

Over-the-counter medication from your pharmacist can be used for hay fever. Antihistamines can help prevent an allergic reaction from happening in the first place. It is a good idea to take these before your nose and eyes start to run and a regular dose will keep the drug in your system to fight off the pesky pollen. Corticosteroids can also be taken and these help bring down inflammation and swelling.

Eye drops and nasal sprays can help a blocked nose and itchy eyes so take them with you wherever you go along with plenty of clean tissues.

If your symptoms get too much then it it’s worth speaking to your GP, as you may require prescription medication. Some people choose to try a treatment called ‘immunotherapy’ which involves pollen exposure over time to build up resistance. This is done via an injection or pill in severe cases but it can take months or years to work so you will need to use other option to start with at least.

As well as medication, there are some easy steps you can take to help ease the pain of hay fever.

• Try to stay inside as much as you can when there is a high pollen count
• Wear sunglasses outside to stop pollen getting in your eyes – wrap around models are preferable
• Take a shower and change your clothes when you have been outside to remove the pollen on your body and wash your sunglasses too
• Apply a little bit of Vaseline at the bottom of your nose as this can actually trap pollen grains
• Try and have a good diet and add extra vitamins and local honey because whilst they won’t stop the allergic reaction they will help keep your immune system strong

Good luck and it you have top tips for living with hay fever, let us know.