Fake it at Pure Beauty

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For many of us, having a tan makes us feel good as well as looking healthy and relaxed. However, getting that bronzed body often means exposing our skin to the sun, and this isn’t great as the rays can lead to burning, ageing, dryness and even put us at risk of cancer.

We recommend using a broad-spectrum sunscreen every day, but if you would rather not run the risks of getting a full-on natural tan, at Pure Beauty we sell some fantastic products that will give you a glow but without putting in the sun hours.

Before you use any tanning products, make sure your body is free from dead skin cells as this can make products clog and cause streaks and patches, which you do not want. You can get super smooth limbs with the Decleor 1000 Grains Body Exfoliator and the 50ml option means you can do this at home, or away. Three sizes of grains have been mixed to create a product that helps take away not only dead cells but other impurities, so skin is left feeling like velvet. Grapefruit essential oil gives it a citrus scent, while pearl sugar, Argan shell and orange peel come together in a gel that gives you noticeably softer, smoother and more refined skin that is ready for tanning products to be absorbed.

The Elemis Total Glow Bronzing Body Lotion is a luxurious, gradual tan body lotion that moisturises your skin. It contains Vegetan™ which is naturally derived from wheat and this builds colour on the upper layers of your skin, so you have a healthy, sun-kissed look without sun exposure. Anti-oxidant green tea evens skin tone, and red algae extract aids long-lasting hydration, making this a popular product with our clients. Abyssinian and elderberry seed oils have also been added into the mix to condition the skin, which is left soft, smooth and glowing.

When you go out in the sun your skin gets dry but using the Decleor Gradual Glow Hydrating Body Milk can prevent this from happening. This a light moisturiser that not only gives your body a gradual tan but helps nourish it at the same time. Magnolia essential oil has been added to protect and soothe skin, narcissus bulb helps prolong your tan, and vanilla extract protects against external irritants. It’s the DHA, a sugar obtained by biotechnology, in this product that reacts naturally with amino acids in the skin that leaves you with a gentle top-to-toe golden glow. This is best applied after showering and exfoliating, and when you have massaged into your skin, let the formula soak in before dressing.

If you want to add a little daytime colour to your complexion, we would suggest going for the Dermalogica Sheer Tint with SPF20. This lightly-tinted hydrating make up product comes in light, medium and dark options and each one offers a healthy wash of colour, but the sun doesn’t need to get involved. The colour comes from light-diffusing iron oxides, and broad-spectrum sunscreens have been added to protect against UV rays. Nurturing amino acids, hydrating hyaluronic acid and luscious walnut seed extract are present and help improve the appearance of fine lines and add hydration.

If you have any questions, would like to try some samples or simply need more details to make the right choice for you, get in touch today and we would love to help.

Team Pure Beauty

Products to soothe summer skin at Pure Beauty

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Amazonian trees, anti-oxidant, apple, Aspergillus, balance, Bearberry, buff, burning, care, chlorine, comfort, creamy lathe, de-stresses, dead cells, Decleor Gradual Glow Hydrating Body Milk, dehydration, Dermalogica Daily Microfoliant, Dermalogica UltraCalming Serum Concentrate, dry skin, easily absorbed, Elemis Gentle Foaming Facial Wash, Elemis Hydra-Nourish Night Cream, Elemis Superfood Facial Oil, exfoliator, extra softening ingredients, Extracts of Vanilla, feed, fig, flare ups, flax seed, geranium, Ginkgo, glow, Grapefruit, green tea, hyaluronic acid, increased temperatures, life, lightweight, Liquorice, luxurious, Magnolia Essential Oil, massaged, natural oil levels, nature, non-greasy product, nourishes, Oatmeal, omega-rich broccoli, overdone, Persian Silk Tree extract, prevent moisture loss, radish, recovers, redness, relief, replenished, rested, rich cream, samples, sea salt, sensitive skin, showering, skin, sleep, soften, soothe summer skin, stronger rays, suds, summer, sun, sun-kissed glow, super moisturising, superfoods, tan, the ageing signs of fatigue, tired skin, trouble, uneven skin pigmentation, unique blend, warm water, Ylang-Ylang

If you’ve overdone things out in the sun this summer, don’t panic, it happens to all of us at some point. Burning, redness and dehydration are all a result of stronger rays, increased temperatures as well as sea salt and chlorine which stick to our skin when we jump into the water to cool down our bodies.

We have put together some of the products we sell at Pure Beauty that can help soothe summer skin and offer you comfort and relief.

Dry skin recovers overnight, so give nature a helping hand by applying the Elemis Hydra-Nourish Night Cream before you go to sleep. This rich cream helps prevent moisture loss while it nourishes and de-stresses tired skin. The magic happens thanks to Persian silk tree extract which reduces the ageing signs of fatigue, while hyaluronic acid steps in and provides added hydration, which we need after a day by the pool. A sensual blend of geranium and ylang-ylang calms and rebalances the skin so that in the morning it feels as rested and replenished as you.

You might think that using an exfoliator in the summer will take away your tan, but what it will actually do is help your skin be better than ever. We adore the Dermalogica Daily Microfoliant because it can be used everyday to gently buff away dead cells so that skin is left smoother and brighter. A magic blend of green tea, ginkgo and oatmeal calm inflammation, while bearberry, aspergillus, grapefruit and liquorice balance uneven skin pigmentation which can strike when the sun beats down on us. Use daily and we think you will be delighted with the results.

Washing the day, and night away can be one way to ensure your skin doesn’t get tight and dehydrated in the summer. The Elemis Gentle Foaming Facial Wash comes with extracts of fig and apple as well as oils from Amazonian trees, and together they soften the skin and maintain key natural oil levels. Mix with warm water and massage the luxurious, creamy lather into your skin and when you rinse the suds away, your skin will thank you for the care and attention you have given it.

We all react differently to the sun. If you find your complexion gets red and inflamed, however careful you are, you might want to give the Dermalogica UltraCalming Serum Concentrate a go. This super silky serum is perfect for treating, correcting and defending against inflammation and redness and can even prevent flare-ups. Best suited for sensitive skin, which often doesn’t like the sun anyway, this can be used morning and night and will help keep trouble at bay.

Our faces really can take the brunt of the summer, so if you need a little extra loving, the Elemis Superfood Facial Oil delivers! This unique blend of superfoods deeply nourishes and hydrates the skin and brings it back to life. Anti-oxidant, omega-rich broccoli, flax seed and radish come together to feed sad skin, and because this is a lightweight, non-greasy product, it is easily absorbed so your complexion becomes soft, balanced and healthy.

If you want to stay out of the sun but still glow, our money is on the Decleor Gradual Glow Hydrating Body Milk. Packed with super moisturising, extra softening ingredients, Decleor has bought together extracts of vanilla and magnolia essential oil to create a light melting cream that ensures your skin has the sun-kissed glow we love, without the burn we don’t. For best results, apply to your skin daily after showering and exfoliating and once you have massaged it evenly into your body, wash your hands so there are no signs that you’ve had behind the scenes help to look so fantastic.

For more information, samples or if you just want to ask us what we think might work for you, get in touch and we are here to help you get your best skin ever.

Team Pure Beauty

Top tips for sun safe skin

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We all know that a good skincare routine is important, but during the warm, sunny summer months it is even more critical.

Whatever your skin type, prickly heat, sunburn, rashes and irritation are all possible if you spend time in the heat, so it is vital to get things right so you don’t end up red and in pain.

We have some easy to put into practise tips, that will help you keep skin safe all year round.

Drink water
Yes, this again. It is really important to make sure you drink plenty of water when you are out in the sun, on the beach, by the pool or exercising outside. When the sun is out your body loses more moisture than usual and this can lead you to becoming dehydrated which will make your skin look, and feel, tired, tight and uncomfortable.

Use protection properly
So many people underestimate the power of the sun, even when it is hiding behind clouds, and this is a huge mistake. Whatever you skin tone, we suggest using a sunscreen that has a minimum SPF of 30 and to apply it to your face and body at least 30 minutes before going outside. If you are in the sun for more than a few hours, it’s really important to top up every couple of hours, and also apply after swimming. Some people mix tanning oil with sunscreen but we don’t suggest doing this because some key ingredients can interact and make your sunscreen less effective, putting you in danger.

Deal with the fallout
Even if you do your best to look after your skin, you may well end up suffering from prickly heat, sunburn and irritation. Don’t panic and do not rub or itch your skin as this can make it worse, instead, place natural yoghurt on the affected area for approximately 15 minutes, then pat dry with cold water and try to rest up. You can also use a good after sun product and keep out of the sun the next day to prevent further damage.

Try natural oils
Using natural essential oils on your face and body at night, can give your skin the extra conditioning it needs. Natural oils are a great way to moisture and sooth the skin, when it has been exposed to the sun and is suffering the effects of heat.

Remember to cleanse, tone and mositurise
It is really important not to forget to cleanse your skin as this will keep pores clean and complexions clear. Breakouts can be inevitable when your skin gets hot and bothered but if you stick to the rules of cleanse, tone and moisturise, you will help you and your skin stay healthy in the sun.

Try to exfoliate
It is important to remember to exfoliate your skin during the summer as this will remove dead skin cells and improve blood circulation which means your skin will be glowing. If you don’t get rid of these cells, they will sit on your skin and it will look dull and grey, plus the build-up of dirt, suncream and moisturisers can cause irritation and spots, and we can all do without those.

Cover up
Sunglasses, hats and sleeves in the midday sun are all good practise when it is hot and the sun it beating down on you. While you might want a tan, looking after your skin is much better than anything else in the long run and there are some really cute trends on the high street right now, so you can be safe and look fab.

Team Pure Beauty

Five Summer Beauty Hacks

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Photo by Tamara Bellis on Unsplash

Now that we’ve has a stretch of half decent weather which has lasted for more than a week, we’re finally confident that we can say “summer is on it’s way!”. With the changes in weather and longer days, most of us like to change our beauty routines at this time of year, so we thought we’d give you five hacks that you can use in summer to make your life easier and more comfortable.

Cling Film

If you live alone but need to apply fake tan or sun lotion to your back, there’s a simple solution that you won’t believe until you try it…head to the kitchen and grab some cling film! Cut a piece around one metre long and apply a blob of your sun cream or fake tan to the centre of the film. Then take both ends of the film and use it to rub the lotion over your back as if you were drying off with a towel to evenly spread the lotion.

Get Chilly in the Fridge

A lot of beauty products work better in the summer when you keep them in the fridge – thinks like foundation, nail polish, after sun and lip balms all stay in better condition and work more optimally when they’re refrigerated during the hot weather, and keeping them safe will protect your investment, too.

Multi-Functional Products

If you’re anything like us, you won’t feel like layering a dozen products on your skin on a hot day, so finding products which do more than one things is a good idea. Decleor Green Mandarin Sun-Kissed Glow Cream is a day cream to moisturise, help to prevent fine lines and wrinkles while giving an immediate even sun-kissed glow to all skin types.

Overnight Magic

Night creams are great for rehydrating your skin while you sleep, but if you want your hair looking its best all summer, using some dry oil before bed is a good way to do it. Decleor Satin Softening Dry Oil is scented with a subtle, delicate and beautifully feminine fragrance, and leaves your hair nourished and looking shiny.

Lighten Up

A lot of facial products feel too heavy when the sun is shining, so changing your foundation for a BB cream will help you to achieve a flawless finish without foundation. It contains an SPF and offers 24 hour hydration, as well as a natural looking tint which illuminates and evens out the complexion.

Five Self-Tanning Mistakes and How to Avoid Them

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Photo by Garett Mizunaka on Unsplash

Applying self tan can be a veritable minefield of potential mistakes, and anyone who has had a self tan disaster will know that they can be tricky to rectify. To help you to avoid self-tanning mistakes before they even happen, we’ve put together a crib sheet of no-nos in self tanning, so you’ll get the perfect, even glow you deserve.

Time Your Hair Removal

All too often, people wax or shave and then apply fake tan almost immediately, but this is one of the easiest ways to end up with patches. Your skin needs time to settle down after hair removal so make sure you leave at least 24 hours after shaving and a minimum of 48 hours if you’re waxing. Applying Decleor Soothing Aftershave Fluid will also help your skin to recover.

Uneven Application

Seasoned self tanners will know that you have to get into every nook and cranny to make your tan look even, and the most common places to miss are your inner elbow and the backs of your knees. A lot of people apply fake tan while sitting down and you end up with white circles in these areas, so make sure you stand up and get all of the areas evenly!

There’s No Such Thing As Too Much Hydration

Almost everyone on the planet has drier skin on their knees, elbows, hands and feet and there’s no shame in admitting that, but it can play havoc with self tan. Exfoliation is really important, but layering PLENTY of moisturiser in these areas will help you to avoid the orange patches that often appear on these areas when the tanner clings to dead skin cells. Moisturise and then when you think you’ve done enough, moisturise some more!

Out With the Old

If you still have traces of old self tan on your body which are less then even, you need to get rid of this before layering over the top. Gradual tanner is designed to be layered to build a level of coverage that you’re aiming for, but make sure it’s even otherwise you’ll end up way too patchy.

Don’t Soak Yourself

If you want your self tan to look its best for as long as possible, bathing is another big no-no. Obviously we aren’t telling you not to wash, but baths will make your tan disappear much quicker than showers. Try to use a moisturising body wash to give your skin plenty of moisture as dry skin will slough off much easier, taking your tan with it.