The Honest Truth About Ageing

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activate, ageing, Andrew page, chin, clump, collagen, comma, complexion, double chin, droopy jowls, dry dryer, face skin, genetics, moisture, moisturiser, moisturisers, moisturising, muscle tone, muscles, natural, night creams, older, plumped, plumpness, production, retain, signs of aging, Sinha, slim, smoothed, stimulate, stroking motion, thin-skinned, upper layers, upwards, youthful

Photo by Juno Jo on Unsplash

Unless you’re one of those unspeakably lucky people who has as the perfect mixture of genetics which allow you to stay looking youthful, right until you’re in your 80s, you’re probably going to have to come to terms with the fact that your face will start to show signs of getting older.

For some reason, many women seem to find the ageing process something to be ashamed of and will go to great lengths to avoid talking about it. Here at Pure Beauty, while we sell lots of amazing products which slow down the signs of ageing, we don’t think that the natural ageing process is anything to hide away from.

With this in mind, we thought we would take a look at the honest truth about ageing and what you can expect to happen as the years pass.

Drier Skin

It’s an unfortunate fact that as we age our skin not only loses the ability to produce its own moisture, it also finds it harder to retain moisture which is applied to the skin. Dry skin is something which almost every older woman has to learn to deal with, even if they’ve had oily or combination skin in their younger years. Investing in a good moisturiser which is specifically designed for ageing skin is the best way to tackle this, as well as using powerful night creams and serums to enhance the power of whichever moisturisers you choose to use.

Loss of Muscle Tone

Another factor of ageing is loss of muscle tone, which can give the appearance of a droopy face, and jowls underneath your chin. This can create the look of a double chin, even if you’re slim everywhere else. Facial exercises which help to activate and tone the muscles can help greatly, as well as ensuring that you apply all of your skincare with an upwards stroking motion so as not to exacerbate the effects of muscle droopage, by dragging the face downwards when you apply your creams.

Less Collagen

Everyone has collagen in their skin and this is the thing between the upper layers and your muscles which allows youthful faces to look plump and smoothed. As we age, our ability to produce collagen naturally is greatly reduced which is why skin begins to look thinner and more papery, losing that youthful plumpness. There are lots of creams on the market which stimulate natural collagen production and investing in one of these as you get older is a really good way to combat that thin-skinned look.

5 Face Masks to Get Your Skin Through the Rest of Winter

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circulation, complexion, cuticles, decleor, Decleor Neroli Bigarade Oil Mask, deep, delicate, dry hands, dryness, Elemis, Elemis Exotic Cream Moisturising Mask, elemis exotic cream moisturising mask mimosa, Elemis Exotic Frangipani Monoi Hair and Scalp Mask, Elemis Fruit Active Rejuvenating Mask, Elemis Pro-Collagen Hydra-Gel Eye Masks, extract, eye, fruit, gel, hair, heating, hyaluronic acid, intensive, January, kiwi, mask, masks, orange, overnight, plumped, revitalising, revive, say rocket, scalp, sensitive, skin, smoother, smoothing, strawberry, synthesis, wild pansy

Photo by Chris Knight on Unsplash

We all know that January can be a gruelling time for you skin. It’s often the coldest month of the year which means that every time we go outside our is dealing with the elements – then we go back indoors and are faced with central heating, which is a bad combination for our skin. Combine this with shorter days and a tendency to want to hibernate, hardly anyone can ever say that their skin is at its best in January. Masks are a fantastic product for reviving the skin at this time of year and regular usage of a targeted mask can help to ensure that by the time spring comes around and the sun starts to peek through the clouds, your complexion will have a rosy glow that is rarely seen at the end of winter. Here are 5 of our best masks for nourishing the skin, to give you a great start to 2020.

Elemis Exotic Cream Moisturising Mask

This mask from Elemis is made from exotic ingredients and works as a hydrating and soothing treatment. It takes the purest part of the therapeutic plant extracts from mimosa, sea rocket, orange and bergamot leaves, enriching the skin and evening out skin tone. It can be left on overnight as a more intensive treatment and can even be used on dry hands and cuticles if they are suffering the same dryness as your face.

Decleor Neroli Bigarade Oil Mask

This mask from Decleor melts into a fine oil as you massage into the skin, allowing more of the active ingredients to be absorbed into your complexion. It contains extracts of wild pansy which encourages hyaluronic acid synthesis, giving you a plumped, smoother and more youthful complexion in just 10 minutes of use.

Elemis Exotic Frangipani Monoi Hair and Scalp Mask

It’s easy to forget about your scalp as it’s hidden beneath your hair, but many, many people suffer with dryness on their scalp as well as their hair, which is why Elemis invented this mask. It’s a 3-in-1 treatment that deep cleanses the scalp and hair, and can be used either in the shower or as an intensive overnight mask to revive the area. It removes build up and restores healthy looking shine while revitalising the scalp and hair

Elemis Fruit Active Rejuvenating Mask

If your skin is looking dull and tired, this rejuvenating mask from Elemis contains fruit extracts of strawberry and kiwi in a kaolin clay base, which will revive a sallow complexion. Apply to clean skin and leave on for 10 minutes, and your skin will look brighter and more radiant. It’s great for using while laying in the bath and Elemis tells us that it’s also great for smokers as it helps to enhance the circulation in your facial complexion.

Elemis Pro-Collagen Hydra-Gel Eye Masks

Darkness around the eyes is also a really common thing at this time of year, although many face masks aren’t suitable for use around the eyes. That’s why Elemis developed these eye masks which are formulated to instantly reduce the appearance of fine lines and wrinkles around the eyes, giving the delicate area a deep wash of moisture which will get rid of dark circles and tighten the skin. Each individual mask contains potent plankton extract, leaving the skin around the eyes intensity moisturised and instantly hydrated.

What Happens to your Body when You Give up Meat for Veganuary?

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animal, animal products, antioxidants, complexion, dairy, Dermalogica Redness Relief Essence, diet, Elemis Superfood Facial Wash, essential fats, fruit, inflammation, insulin, iron, meat, meat free, multivitamin, no meat, plant-based, skin, type 2 diabetes, Vegan, veganism, Veganuary, vegetables, Vitamin B12, weight gain

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Even if you’re a lifelong meat-eater, you’ve probably heard of Veganuary. The movement started in 2014, and encourages people to give up all animal products and go vegan for the month of January. It’s estimated that half a million people take part, worldwide, and “in January 2019, 500 companies promoted Veganuary and veganism, while more than 200 plant-based products and menus were launched”. With this in mind, we thought we’d take a look at the knock-on effects that giving up meat can have on your body, to give you the inspiration you need to go vegan, even if it’s just for a month:

Inflammation will be Reduced

If you eat cheese, red meat and other processed animal products, there’s a good chance that you’ll have more inflammation in your body than someone who doesn’t. If you suffer from redness and inflamed skin issues, there’s a good chance that your diet is making it worse. As well as giving up animal products, using Dermalogica Redness Relief Essence will help.

You’ll Make Your Gut Happier

There’s a lot of current wisdom which points to the fact that our microbiome, the balance of bacteria in our gut, is what controls how the rest of our body functions. Going vegan can give your microbiome a complete makeover, while using Elemis Superfood Facial Wash will help balance the skin’s own precious microbiome.

Cut Your Risk of Type 2 Diabetes

Many people still think that diabetes is caused by eating sugar, but that’s simply not the case. Animal fat and nitrate preservatives in meat have been found to damage pancreatic cells, worsen inflammation, cause weight gain, and impair the way our insulin functions. By giving up animal products, you dramatically reduce your risk of developing type 2 diabetes.

Your Skin Could Improve

When you cut meat and other animal products out of your diet, you tend to eat more fruit and veg, nuts, and other things which contain essential fats and antioxidants, which are all great for your skin. Supporting this with a proper skincare routine means that, by February, your skin could look better than ever.

You Might Need to Supplement

The one downside of giving up animal products is that you might lose certain nutrients from your diet. It is possible to get everything you need from a plant-based diet but this often takes a bit of time and some trial and error. Adding a multivitamin into your diet, and ensuring you’re getting enough iron and vitamin B12 will help you to stay feeling great without animal products.

Have Yourself an Oil-Free Christmas

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all skin types, bisobolol, broad spectrum, Burdock, complexion, Dermalogica Active Moist, Dermalogica Oil Free Matte SPF30, dry, dryness, face, Green Tea extract, heat, holiday, inflammation, Ivy, Jan Marini Daily Face Protectant SPF30, Jan Marini Physical Protectant SPF30, lemon, oil, oil free, oily skin, overproduction, sebum, skin, smooth, soothe, sun, sun protection, UVA, UVB, Watercress, winter

Photo by Malvestida Magazine on Unsplash

If you suffer with oily skin, this time of year can play absolute havoc with your complexion. Between central heating, too much food and drink during Christmas parties and the cold weather, skin which already over produces oil can go into overdrive. The best way to combat this is to invest in some good oil-free products which will help keep your skin in great condition without exacerbating any overproduction. Here are four of our favourite products which are completely oil-free but will give your skin a real treat during the festive season.

Dermalogica Active Moist

Although many people with oily skin shy away from moisturiser, it can actually be even more essential to moisturise oily skin, as the oiliness can be caused by an underlying dryness problem. This moisturiser from Dermalogica is lightweight and oil-free, and absorbs into the skin without leaving a slick on the surface. It creates an invisible barrier which stops your skin from losing natural moisture and can help to create a smooth base for your makeup. It contains natural extract of lemon, watercress, burdock and ivy, which are all astringent and will help to keep oil at bay. Soothing extracts of lavender, mallow and cucumber will deeply hydrate your skin. It’s perfect for skin which creates excess oil and helps to hydrate without leaving the skin feeling greasy.

Jan Marini Daily Face Protectant SPF30

We’ve said it before and we’ll say it again; even if you live in the UK, you still need a daily SPF on your face to protect yourself from the sun’s harmful rays, otherwise they will exacerbate the signs of aging. This daily-use face protectant from Jan Marini is SPF30 and will provide your skin with a water-resistant broad-spectrum protection against UVA and UVB rays. As well as this, it will help to control the oil production in your skin while providing advanced hydration, allowing you to give you a skin a wash of moisture and daily protection without any additional oil which could exacerbate sebum production.

Dermalogica Oil Free Matte SPF30

This product from Dermalogica is a truly multifunctional formulation. As well as providing lightweight ultra sheer broad spectrum sun protection, it also helps to regulate oil production within the skin, preventing shine and soothing inflammation. It contains advanced oil absorbers which help your skin to have a matte finish all day long, but doesn’t leave the same powdery residue that other oil absorbing products might. It contains green tea leaf extract, a powerful antioxidant which helps to soothe inflammation and can rid your skin of the underlying causes of overproduction of oil.

Jan Marini Physical Protectant SPF30

This sunscreen from Jan Marini is so much more than just sun protection and is actually a bit of a miracle product in a bottle! The weightless formula contains a universal tint and microscopic oil absorbing particles which will leave your skin with a sheer matte finish all day long. It contains green tea extract and alpha bisabolol, which give enhance antioxidant properties while soothing and calming the skin. It’s suitable for all skin types and is water resistant for up to 80 minutes, making it the perfect product to take on holiday with you.

Your Guide to the Best Moisturising Ingredients

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aggressors, area, cells, ceramides, complexion, crows feet, dermatitis, dry, environmental, exfoliant, exfoliates, eye, face, Glycerin, humectant, hyaluronic acid, hydrate, hydrating, hydration, hyperpigmentation, irritants, Lactic Acid, lipids, moisture, moisturise, moisturised, moisturising, pigmentation, pollution, protect, Psoriasis, retain moisture, skin, skin’s barrier, skincare, soft, supple, urea, wrinkle

Photo by Jessica Felicio on Unsplash

Skincare is one of those things which can be entirely subjective – a product which one person swears by could be far less effective for someone else. This is usually down to the key ingredients in each product and how our skin reacts to those ingredients. With that in mind, we thought we’d take a look at some of the best ingredients for hydrating your skin, to help you to choose which might be best for your skins’ individual needs.

Hyaluronic Acid

Most people have heard of hyaluronic acid, but people continue to be surprised that it’s a moisturising ingredient (maybe because of the common perception of what an acid usually does?). When you apply a hyaluronic acid serum to your skin, it acts like a sponge by attracting moisture to boost hydration on the surface of skin. Dermalogica Daily Resurfacer is a 3-in-1 treatment which harnesses the power of hyaluronic acid to offer maximum hydrators to resurface, smooth and brighten the skin without causing irritation or redness.

Ceramides

Ceramides are lipids that help form the skin’s barrier and help skin retain moisture, while also helping the skin protect against environmental aggressors like irritants, and pollution. Dermalogica Overnight Repair Serum is packed with ceramides which mimic the natural fats found in our skin to help lock in moisture and stop skin from drying out.

Glycerin

Glycerin is actually a bit of a special ingredient as it actually traps moisture from the environment around you, allowing your skin to absorb it, giving you a softer, more supple complexion. It’s often used in hand creams or areas which need an extra boost, but is also found in Elemis Daily Defence Shield SPF30, which protects the skin from environmental micro particles and harmful UV rays, as well as leaving the skin feeling nourished, soft and supple.

Lactic Acid

Lactic acid is a ‘best of both worlds’ ingredient in that it act a both a mild exfoliant, as well as an humectant. This means that it gets rid of dead, dry skin cells at the same time as locking moisture in. It can be found in Dermalogica Biolumin-C Serum, which also exfoliates and reduces unbalanced pigmentation while nourishing the skin with moisture.

Urea

Urea might not sound like something you want to rub on your face, but it’s actually synthetic urea which features in skincare and it can be used to treat even the worst cases of dry skin, dermatitis and psoriasis. Urea works in part by loosening dry skin, and Dermalogica Age Reversal Eye Complex is made to target the eye area by reducing wrinkles, crows feet and puffiness which occur due to dehydration.