Banish dark circles and live the ‘eye’ life

Barely a week goes by without a new stunning beauty shot of a celebrity we grew up with looking like a million dollars. Flawlessly perfect, the rest of us are left squinting at the photo and wondering if they’ve had a brush with the some digital editing software, got a great surgeon or secretly stumbled on the Elixir of Life. Young teens feel pressured to look exactly like their media heroes; everyone else is smoothing down the crinkles and wishing they looked like the teenagers without their make up on. Fighting off disappointment in our ‘real’ looks can put a huge downer on our self-esteem and confidence.

One area that naturally takes more punishment is the delicate area around the eyes; too little sleep, not enough water and too much caffeine causes puffiness and fine lines. The natural mobility of the face will produce wrinkles and laughter lines over the years, which can be exacerbated by dehydration and tiredness. It’s worth taking extra time to give these areas some natural support to boost appearance and elasticity; chilled, moist green tea bags used as compresses, cucumber slices laid on closed eyes or frozen vegetables wrapped in a cloth can perk up eye skin quickly.

Lady Applying Eye Cream

Image courtesy of

It’s true that how we feel about ourselves is the most important thing, rather than how we are seen from the outside – very few of us rely on our looks for our career after all – but feeling good about our skin and body has a positive effect on mental health and outward confidence. Taking care of ourselves through mini pamper routines, better eating, reducing salt intake and protecting the skin from the elements – particularly sun and wind – helps build an inner sense of worth that is reflected in our looks. If we are happy, it shows in our looks, so it is worth investing time and effort in both.

5 Quick Tips for Beautiful Eyes.

  • Use Age Reversal Eye Cream to plum up fine lines and pamper the eye area.
  • Drink plenty of water.
  • Wear sunglasses to prevent wrinkles developing & stop UV damage.
  • Avoid under eye bags by sleeping well and for long enough.
  • Reduce salt and caffeine intake.

If the look of your eye area skin is getting you down, consider an eye treatment to lift your spirits and divert attention away from them. Having your eyebrows shaped and your lashes tinted is the perfect way to indulge in some pampering and make you feel good about your looks too.

Great Skincare Regime – Masques

Masque3. Masque or Mask

We are going to discuss Masques (or Masks) as part of our Great Skincare Regime series of articles on their own. This is due to the fact that some masques may fall into the Preparatory stage and some can be discussed in the Nourishing and Repairing stage. Some masques are used to deep cleanse the skin whilst others will nourish and restore the skin.

It is very important with masques to ensure that they are used correctly, in terms of application, and are used on the correct areas of the face and at the correct frequency. They are an integral part of a Great Skincare Regime due to the type of ingredients they use and the amount of time they spend on the skin.

Below we have discussed each of the different Dermalogica Masques independently.

Dermalogica Cooling Masque

Dermalogica Cooling Masque

The Dermalogica Cooling Masque is part of the Clear Start range of products which is designed for teenagers and younger people with acne or breakouts. Unusually for Dermalogica it is designed to be used 5 times a week and should be applied to the face, left on for 7-10 minutes and then removed with water.

Dermalogica Multivitamin Power Recovery Masque

Dermalogica Multivitamin Power Recovery Masque

The Dermalogica Multivitamin Power Recovery Masque is part of the AGE Smart range and is designed to be used by those with drier and prematurely ageing skin. It should be used 1-2 times a week and can even be left on overnight if you don’t mind orange pillow cases.

Dermalogica Sebum Clearing Masque

Dermalogica Sebum Clearing Masque

The Dermalogica Sebum Clearing Masque is part of the MediBac Clearing range and is designed to be used by those with acne or breakout prone skin. It is a deep cleansing and purifying Masque that should be used 1-2 times a week.

Dermalogica Skin Hydrating Masque

Dermalogica Skin Hydrating Masque

The Dermalogica Skin Hydrating Masque is ideal for use by those with skin which is normal or normal to dry and should be used 1-2 times a week. It is a very popular masque that rehydrates and calms skin whilst helping to deal with fine lines.

Dermalogica Skin Refining Masque

Dermalogica Skin Refining Masque

The Dermalogica Skin Refining Masque is ideal for use by those with skin which is normal or normal to oily and should be used 1-2 times a week. It will help to remove any excess oils whilst refining and cleaning pores without drying your skin.

Masques are a critical element to a Great Skincare Regime and if you have the time to use one once or twice per week the benefits and results will be very much worth it.

Great Skincare Regime – Preparing the Skin

It is never a simple case of using skincare products in any order, they are designed to be used in a specific way in order to maximise the benefits to you and your skin. In this article we will discuss the preparatory elements of the skincare regime. These are the products that clean and prepare your skin for the nourishing and restoring products that follow. The preparatory elements are:

  1. Cleansers
  2. Exfoliants

They each treat the skin in a different way and are designed to be used in the order shown.

Cleanser1. Cleansers and Pre-cleansers

The cleanser is always the first step in any skincare regime although it can now be divided into a 2 step element itself. With the arrival of products such as Dermalogica Precleanse that have been designed for all skin types to help remove debris and sebum before your skin specific cleanser.

Your cleanser will then be able to clean and prepare your skin with ingredients that are tailored specifically to your skin type and if used following a pre-cleanser your cleanser will be even more effective.

Below are a list of skin specific Dermalogica Cleansers:

Exfoliator2. Exfoliants

Exfoliants are used in order to remove the dead skin that is always the top most layer. The purpose behind using an exfoliant is really two fold.

Firstly an exfoliant will help remove dead skin that can cause blocked pores leading to breakout outs or can leave your skin looking dull. they will help to reveal the newer and brighter skin beneath as well as encouraging skin cell renewal.

Secondly through the action they provide they allow the products that follow – the nourishing and reparative products – to penetrate deeper and provide greater benefits.

Below are a list of skin specific Dermalogica Exfoliants:

We will cover masques on their own in the next article and then follow with the nourishing elements of a Great Skincare Regime.

The 7 Pillars of a Great Skincare Regime

Knowing what to use on your skin, how often it should be used and in what order is a bit of a mystery. It would seem to be a deep secret that only a few know but no-one seems to know it all. It’s a bit like the recipe for Lea and Perrins: divided by 4 people, each know what has to be included on their part and how much – but no-one knows it all.

So we’re going to try to shed some light on the secret even though it will be in broad strokes. We will attempt to use the most common name for the product type in order that it can benefit everyone.

Cleanser1. Cleanser

The Cleanser is always the first step in any skincare routine, removing debris, oils and environmental pollutants that have built up throughout the day.

A cleanser is critical for all Skincare Regimes and most, if not all should be used morning and evening.

Exfoliator2. Exfoliator

The exfoliator is used to remove any dead skin cells and encourage skin cell renewal. They also help to reveal the younger skin layers below which are often brighter and firmer.

An exfoliator should be used once or twice weekly in general although there are now many daily exfoliators available.

Masque3. Masque or Mask

The masque is an intensive treatment that is designed to be left on the face for a much longer period of time. This time varies due to the ingredients in the masque and the purpose of the masque which could be to deeply nourish dry skin or intensively treat oily skin.

A masque should be used once or twice weekly generally.

Toner4. Toner

The toner is used to re-introduce water to the skin. Dehydrated skin types are often lacking in water and require a toner to begin the process of nourishing the skin after the preparing products used before such as the cleanser and exfoliator.

A toner should usually be used morning and evening.

Serum5. Serum

Serums are highly concentrated products that can be used to target specific areas of concern or can be used to enhance the power and benefits of your moisturiser by mixing them together.

A serum should usually be used morning and evening.

Eyecare6. Eye Care

Eye creams are designed specifically to be used around the delicate eye area and are used to target concerns such as dark circles, fine lines and dryness.

An eye cream should be used morning and evening in most cases.

Mousturiser7. Moisturiser

Moisturisers are the final step in your skincare routine and are one of the key elements of any skincare routine along with a cleanser. They are the final step in the nourishing elements of your routine.

A moisturiser should be used both morning and evening.

In future articles we will further explore the two sides of a skincare routine and how the 7 elements work together and why it is important that they are used in this order.

Authorised Dermalogica Stockists

Dermalogica Logo

Dermalogica Logo

We are proud to sell Dermalogica Products from our Beauty Salon in Lichfield and from our Dermalogica Store at Pure Beauty Online. We have been using Dermalogica Professionally in our Salon since 2005 and we have been selling online since 2007. We are confident in our product knowledge and in our three Fully Trained Dermalogica Beauty Therapists. If you visit us in Lichfield, or at Pure Beauty Online, you can rest assured that you will receive a great service with appropriate recommendations and Genuine Dermalogica Products backed by the Dermalogica 100% Satisfaction Guarantee.

There are many other Dermalogica sites out there aside from our own, and whilst we would encourage you to buy from us, we would also encourage you to buy from them – as long as they are authorised. They will be as knowledgeable as we are and will have the same level of commitment to their staff’s training and to their customers.

What dismays us all is the selling of Dermalogica Products not only by other salons who are not authorised and not trained as we are, but by large online retailers who know and care nothing at all about the products and simply offer them to make money. They should be avoided at all costs in order to protect you, protect your skin and to protect small online retailers such as we are who provide a level of service and knowledge that the largest online stores could not hope to match.

Have a look at this list of Authorised Online Dermalogica Stockist which can be found on the Dermalogica UK website for list of preferred online suppliers and the list of those to avoid.

Changing Seasons and Our Skin Part 3 – Moisturisers

A moisturiser is one of the two most important elements in everyone’s skincare regime. Your moisturiser is beneficial in the following ways:

  • Hydrate and Nourish your skin – even oily skin types
  • Repair and Protect
  • Replenish essential elements

Moisturisers are critical to your daily skincare regime and are always the final step in your routine.

When the weather changes one of the most common elements to look at changing will be your moisturiser. Due to the effects of the cold and the wind, combined with the drying nature of central heating, a richer moisturiser maybe needed either once or even twice a day until the milder weather comes again in the new year.

Dermalogica Moisturisers

Dermalogica have a great range of moisturisers and we are able to make recommendations for alternatives when the weather turns and you feel you could use that little bit extra.

Dermalogica Oil Control Lotion

Oil Control Lotion is designed for those with the oiliest of skin types and whilst it would be rare for this group to suffer, a great alternative would be Active Moist. It is still a moisturiser for oily skin but it is a little richer and would be useful as a next step.

Dermalogica Active Moist

Active Moist is one of Dermalogica’s top 10 products and certainly number 2 only to Skin Smoothing Cream in the moisturiser rankings. It is designed for use by normal/oily skin types and it will be people with this skin type and normal/dry skin types (see Skin Smoothing Cream) which will be more likely to make a change when the weather turns. The logical next step would indeed be the Skin Smoothing Cream and many of our customers make this change as the weather deteriorates.

Dermalogica Skin Smoothing Cream

Skin Smoothing Cream is Dermalogica’s best selling product by far. As mentioned previously it is designed for normal/dry skin types and people in this category will tend to need to change more than any other and move to a richer cream such as the Intensive Moisture Balance or Super Rich Repair.

Dermalogica Intensive Moisture Balance

Intensive Moisture Balance is the richest of the main line moisturisers. It designed for very dry skin and is an ideal night cream when combined with Skin Smoothing Cream. If you are using the Intensive Moisture Balance and the weather is affecting your skin the last resort would be the Super Rich Repair which is the richest moisturiser that Dermalogica produce.

Dermalogica Super Rich Repair

Super Rich Repair is a good as it gets in terms of rich moisturisers. It is part of the AGE Smart Range of products and is vacuum sealed due to the nature of the ingredients and how they need to be stored before application to your skin.

Dermalogica Dynamic Skin Recovery SPF50

Dynamic Skin Recovery is again a part of the AGE Smart Range and works brilliantly in conjunction with the Super Rich Repair as a morning moisturiser.

Dermalogica UltraCalming Barrier Repair

UltraCalming Barrier Repair is a unique product and could be considered as an additional layer for anyone suffering with the weather. Barrier Repair is a moisturiser designed primarily for sensitive skin types but works in conjunction with all of the other moisturisers but especially Skin Smoothing Cream. For people who spend a lot of time outdoors during the cold weather the Barrier Repair and Skin Smoothing Cream combination is very much a winner. Simply apply Barrier Repair after cleansing and then follow with the Skin Smoothing Cream.

You can Buy your Dermalogica Moisturisers from Pure Beauty Online now.

Facebook Give-Away of Dermalogica Overnight Repair Serum

Facebook Like ButtonPure Beauty Online Facebook Give-Away of Dermalogica Overnight Repair Serum

This week’s Dermalogica Special Offer on Pure Beauty is on Dermalogica Overnight Repair Serum which we are offering for £46.20 – which is 20% off.

Dermalogica Overnight Repair SerumThe Dermalogica Overnight Repair Serum is part of their AGE Smart Range range which designed to deal with the signs of ageing and drier skin types. The Overnight Repair Serum is a wonderful product that you apply of an evening, before moisturising (or even instead of!) which is applied to your face and throat using fingertips and gently pressing into your skin focusing on areas that concern you.

Benefits of Dermalogica Overnight Repair Serum

  • It works together with your body’s circadian rhythms to help nourish your skin whilst enhancing skin renewal and cell recovery.
  • It’s formulation as a serum enables the beneficial ingredients to be delivered much quicker resulting in a more effective performance.
  • It increases the strength and therefore appearance of your skin.
  • It boosts your skin’s luminosity while you are asleep.

Free Give-Away if you Like Our Facebook Page

We currently have 1653 (15/10/2014) Likes on our Pure Beauty Online Facebook Page and as soon as we reach 1750 Page Likes we will choose someone from random from everyone that likes our page and they will receive a Dermalogica Overnight Repair Serum from free!