Why hydrated skin equals happy skin

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The secret to happy skin is a simple one; hydration.

Just like we need to drink water to keep our bodies and brains working properly, our skin needs a daily intake of moisture to keep it healthy and in good shape. As well as skin looking grey and tired, a lack of hydration can make it feel tight, lines look deeper and cell turnover can slow down.

At Pure Beauty we sell a range of fantastic products that keep your skin hydrated and happy, so let’s see what might work for you.

We know that ageing and environmental elements can lead to dryness and dehydration, but the Dermalogica Phyto Replenish Oil uses nature to help solve this issue. First of all, camellia and tamanu oils help restore the skin’s natural barrier, then orchid flower and chia seeds sweep in and smooth visible dehydration lines and lock in moisture. If this wasn’t enough, sunflower, rice bran and rosemary extracts create an antioxidant shield against the free radicals that can do so much damage. This all means you are left with happy, hydrated skin!

You might think that a toner will dehydrate your skin, but this isn’t true. Using the Decleor Essential Tonifying Lotion twice a day balances the skin’s natural pH and leaves it refreshed, revitalised and hydrated. Green tea gently removes impurities and tightens pores, while Neroli oil protects, repairs and fights dehydration.

Even normal skin can become dehydrated and that’s when the Elemis Hydra-Balance Day Cream comes into play. This ultra-light, antioxidant rich day cream gives normal and combination skin ongoing hydration, so it is balanced and supple. It works with the skin’s natural moisturising factor (NMF) to help maintain a balanced moisture level and used morning and night can help you get the skin you love and deserve.

Even young skin can become dehydrated, and even more so if acne and spots are on the scene. We love how the lightweight Dermalogica Hydrating Lotion really helps dehydrated, breakout-irritated skin that is tender and sad. The sheer, easy-to-apply formula soothes discomfort and hydrates thanks to a cool blend of natural ingredients that work with nature, not against it.

The skin around the eyes is super delicate and thin, so it can soon look sad and saggy when dehydration hits. If this sounds familiar to you, we joke not when we say that the Jan Marini Transformation Eye Cream is a game changer. The clever complex visibly improves skin texture and restores hydration around eyes, while helping prevent future damage. When used sparingly morning and evening on the lower eyelids and across the brow bones, this cream can make big changes.

We can’t go without mentioning the fabulous Elemis Superfood Facial Oil. A blend of highly concentrated plant-based superfoods are packed into this beautiful bottle, and means your skin is deeply nourished and hydrated after the very first application. Broccoli, flax seed and radish soften and smooth the skin while macadamia, oleic and poppy seed oils nourish and moisturise. The results are a healthy, radiant glow like no other.

If you would like more help on happy, hydrated skin, get in touch and we would love to see what could work for you.

Team Pure Beauty

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Top tips for sun safe skin

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beach, blood circulation, body, build-up, cleanse, clouds, cold water, conditioning, critical, danger, dead skin cells, dehydrated, dirt, drink, exposed, glowing, hats, irritation, itch, key ingredients, moisture, moisture and sooth, natural essential oils, natural yoghurt, outside, pain, panic, pat dry, pool, prickly heat, rashes, red, rub, skin tone, skin type, skincare routine, sleeves, spots, suffering, summer, sun, sunburn, suncream, sunglasses, sunny summer months, sunscreen, swimming, tan, tanning oil, tight, tire, tone and mositurise, uffering, uncomfortable, warm, water, worse

We all know that a good skincare routine is important, but during the warm, sunny summer months it is even more critical.

Whatever your skin type, prickly heat, sunburn, rashes and irritation are all possible if you spend time in the heat, so it is vital to get things right so you don’t end up red and in pain.

We have some easy to put into practise tips, that will help you keep skin safe all year round.

Drink water
Yes, this again. It is really important to make sure you drink plenty of water when you are out in the sun, on the beach, by the pool or exercising outside. When the sun is out your body loses more moisture than usual and this can lead you to becoming dehydrated which will make your skin look, and feel, tired, tight and uncomfortable.

Use protection properly
So many people underestimate the power of the sun, even when it is hiding behind clouds, and this is a huge mistake. Whatever you skin tone, we suggest using a sunscreen that has a minimum SPF of 30 and to apply it to your face and body at least 30 minutes before going outside. If you are in the sun for more than a few hours, it’s really important to top up every couple of hours, and also apply after swimming. Some people mix tanning oil with sunscreen but we don’t suggest doing this because some key ingredients can interact and make your sunscreen less effective, putting you in danger.

Deal with the fallout
Even if you do your best to look after your skin, you may well end up suffering from prickly heat, sunburn and irritation. Don’t panic and do not rub or itch your skin as this can make it worse, instead, place natural yoghurt on the affected area for approximately 15 minutes, then pat dry with cold water and try to rest up. You can also use a good after sun product and keep out of the sun the next day to prevent further damage.

Try natural oils
Using natural essential oils on your face and body at night, can give your skin the extra conditioning it needs. Natural oils are a great way to moisture and sooth the skin, when it has been exposed to the sun and is suffering the effects of heat.

Remember to cleanse, tone and mositurise
It is really important not to forget to cleanse your skin as this will keep pores clean and complexions clear. Breakouts can be inevitable when your skin gets hot and bothered but if you stick to the rules of cleanse, tone and moisturise, you will help you and your skin stay healthy in the sun.

Try to exfoliate
It is important to remember to exfoliate your skin during the summer as this will remove dead skin cells and improve blood circulation which means your skin will be glowing. If you don’t get rid of these cells, they will sit on your skin and it will look dull and grey, plus the build-up of dirt, suncream and moisturisers can cause irritation and spots, and we can all do without those.

Cover up
Sunglasses, hats and sleeves in the midday sun are all good practise when it is hot and the sun it beating down on you. While you might want a tan, looking after your skin is much better than anything else in the long run and there are some really cute trends on the high street right now, so you can be safe and look fab.

Team Pure Beauty

Pure Beauty’s Top Five Travel Tips

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Photo by chen zo on Unsplash

Holiday season is just around the corner and the trip you’ve probably been planning for months is finally within reach. Whether it’s a city break, a tropical getaway or something more family-friendly, if you’re jetting off you’ll want to get your beauty routine planned in advance to offset the havoc that air travel can play with your skin, so we’ve got five tips to help you get prepped:

No Make-Up

If you want to strut around the departure lounge and shops looking glam, that’s great, but the first thing you do when you get on the plane is take off your make-up. Going bare-faced is one of the best ways to minimise the damage that all of the recycled air will do to your complexion. We recommend a hydrating cleanser like Decleor Bi-phase Caring Cleanser and Makeup Remover.

Masking Up

Using a nourishing mask in-flight will not only stave off at adverse effects that flying can cause for your skin, but will mean you step off the plane at your destination with healthier, more radiant skin. Decleor Flash Radiance Mask would be a great choice.

Hydrate

One of the biggest issues with air travel is that it dehydrates your skin, leaving you feeling totally dried out by the time you land. Once you’ve used a mask product, we highly recommend giving your face a deep wash of Dermalogica Intensive Moisture Balance, which is perfect for taking on a flight as it’s in its own 100ml container!

Spritz

Even if your moisturiser packs a punch, aeroplanes can still dehydrate your face, so you’ll probably need to supplement your moisturiser with an additional skin-quencher. Dermalogica Multi-Active Toner is a great product to keep on hand for when you want to give your moisture levels an extra boost.

Kill Germs

This is one which may or may not have occurred to you, but aeroplanes can be a hive of bacteria, and although the cleaning crews vacuum and clear away rubbish, they probably don’t deep clean as often as they should. Keep a bottle Elemis Tea Tree S.O.S. Spray at hand when flying and you can keep your skin free from spot-causing bacteria.

How to Combat Dry Hair

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Dry hair can be a real pain, especially at this time of year. The constant change of temperatures, from the cold outside to centrally heated houses combined with the need to use heat to dry our hair every time we wash it can leave our follicles feeling frazzled. Today, we’re looking at five ways to help you to combat dry hair and get your locks back to their luscious full potential.

Get a Trim

This is the eternal obvious answer to dealing with dry hair. Although it’s a myth that getting your haircut will magically make it look thicker and healthier, the driest part of your hair is ALWAYS the ends, so getting these trimmed will naturally improve the overall appearance of your hair.

Replenish Lost Moisture

Dry oils, such as Decleor Satin Softening Dry Oil are a great way to add moisture back into your hair without making it look greasy. Because this is a dry oil, you can apply it to your hair and you won’t look like you’ve dipped your head in a deep fat fryer!

Turn the Shower Down

Just like with your skin, hot water will strip your hair of essential natural oils, so blasting your shower at super hot temperatures isn’t doing you any favours. It might make you feel cleaner, but your hair and skin will both thank you if you turn the temperature down, even if it’s just a little bit.

Cut Down on Heat Styling

Another no-brainer, but we all know how heat styling can cause damage over time, so if your hair is super dry and you’re using blow dryers, straightening irons or curling wands on a daily basis, cutting back is a good idea. If you don’t like leaving your hair to air dry, try wrapping it in a towel or cloth for as long as possible after washing as this is absorb moisture and reduce hair drying time

Conditioning is Key

Dry hair can not only feel very dry, but also fine and flyaway thanks to the lack of moisture, so a conditioning treatment containing essential oils is really important. Use Dermalogica Daily Conditioning Rinse every time you wash your hair (even if it’s not daily!) as this is formulated to restore softness and shine for vibrantly-healthy hair every day.

Don’t Let the Cold Weather Stop You From Exercising

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While we have been lucky with the autumn weather so far, now the clocks have gone back, we are pretty sure the temperatures are going to start to drop soon. Some people might be put off from exercising once November hits, but if you put your trainers away now, all your hard work over the summer months will be undone in no time at all.

Yes, you can take your exercise inside, but running, walking, cycling or rowing outdoors, can energise your soul, lift your spirits and keep you in tip-top condition. We hope our hints and tips will keep you motivated to brace the elements, even when your sofa and slippers are calling you to go back to them.

Have a Goal
If you haven’t got anything to aim for, then going out on a biting Friday morning may well not appeal, so set a goal. Maybe it’s getting into that size ten dress for your Christmas party, running a half marathon in the spring or doing the London to Brighton bike ride, decide what will keep you on track and you will immediately have something to get out from under the duvet for.

Drink Water
We naturally tend to drink less water in the winter, but you still need to keep H2O levels up, especially when you are exercising. You may not feel as if you are overheating or sweating like you do when you run in the sun, but your body still needs to refuel, and you can still become dehydrated even if you can see your icy breath as you run through the woods. Take a bottle of water with you when you are working out, and be sure you to drink more, and eat well, when you are out of the shower and warming up.

Layer Up
If you are working hard, you will get hot, so make sure you wear layers that can be easily taken off and put back on. A vest, t-shirt, and hoodie together with a pair of good quality leggings, sports socks and appropriate trainers are a given, and you can always add a hat and scarf at the start of your session for extra warmth and comfort, and take them off as you heat up.

Look After Your Hands
Painful, chilly hands can be a part of winter workouts, so don’t try to brave it out, instead do the sensible thing and wear gloves. There are some excellent cycling, rowing and running-specific designs on the market which are worth investing in. If it’s a really cold day, you might want to wear a pair of thin glove liners made of a wicking material, or you could pop a hand-warmer in your pocket for extra heat too.

Warm Up and Cool Down
When it is cold, you might want to get running as soon as you step out of the door, but this could do more damage than good. It might be windy and raining, but it is still important to do your pre and post workout stretches and exercises to ensure you don’t pull or muscle, or worse.

Stay Safe
If you’re exercising when the sun has gone down, use well-lit areas, wear bright, reflective clothing and either tell someone where you are going or, even better, go with a friend. We know that music can help keep you motivated, but when it’s dark, cold and icy, not being able to hear what’s going on around you can make you vulnerable, so leave the earphones at home.

We hope that these tips will help you exercise safely when temperatures drop, but if it gets too much out there, either workout inside, or have a day off because, while the weather might be better tomorrow, an injury could take you out for weeks.

Team Beauty